1821 Vintage Bolgrad Pjenušac – dizajner Valerii Sumilov

Dizajn 1821 Vintage Bolgrad Pjenušac čiji je autor Valerii Sumilov iznimno je cijenjeni dobitnik prestižne nagrade 2023 Zlatna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.

ZlatoAmbalaža· 2023

1821 Vintage Bolgrad Pjenušac

autor/ica Valerii Sumilov

Klijent: Shumi Love Design

Dobitnik nagrade Zlatna nagrada A' Design Award u kategoriji Ambalaža

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Boje

Dizajn

O dizajnu 1821 Vintage Bolgrad Pjenušac

Brend Bolgrad utjelovljuje bit južnih regija ukrajinske obale: laganu atmosferu, izvrsnu klimu i dobro vinarstvo. Godina 1821., koja je naznačena na etiketi i nalazi se u njenom središtu, godina je osnivanja grada Bolgrada, koji se nalazi u regiji Odesa na jugu zemlje. Bolgrad je prvi ukrajinski proizvođač koji je odlučio na tržište izbaciti pjenušac u nižoj i široj boci, što je više svojstveno zapadnim proizvođačima. Dizajn ovog proizvoda odražava progresivnost, visok status i privrženost europskim tradicijama proizvodnje vina.

Priznanje

O nagradi Zlatna nagrada A' Design Award

1821 Vintage Bolgrad Pjenušac je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da 1821 Vintage Bolgrad Pjenušac bude vrlo hvaljen, trendovski i monumentalan izum koji pruža dosad neviđenu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. 1821 Vintage Bolgrad Pjenušac stvara snažne osjećaje želje, budi strast, potiče kreativnost i fascinira nas.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: 1821 is the year in which the city of Bolgrad, located in Odesa Region in southern Ukraine, was founded. The Bolgrad brand embodies the essence of the southern regions along the coast: a light atmosphere, excellent climate, and good winemaking. Bolgrad was the first Ukrainian producer to decide to bring sparkling wine in a lower and wider bottle to market, which is more typical of Western producers.
Dimenzije i pakiranje: Necklaces: 100 mm X 27 mm Label: 64 mm X 65 mm Paper: Fasson Orion Frozen Diamond Plus
Oznake: sparkling, wine, bolgrad
Proizvodna tehnologija: Agency development: bottle design, brand concept development, trade mark design, package design. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer. Paper: Fasson Orion Frozen Diamond Plus Post-print: gold stamping, embossing, tactile varnish
Dizajnerski izazov: The main idea of the design is the high status of the product and brand Bolgrad. In the design we wanted to reflect the severity, respectability, so that the consumer feels belonging to the "high society". We also conveyed a sense of celebration, bright lights and festivity.
Istraživanje: We did market research on the competitive shelf. As a result of the research it became clear to us that sparkling wines are not only about breed and brevity. But also mood, atmosphere, a special status - severity, restraint, a high level of presentability. That is what we tried to reflect in the design.
Inspiracija: Our target was to carry out a comprehensive branding campaign for sparkling wines under the TM 1821 Vintage Bolgrad. We had the following tasks: bottle design, label set design, further development of the previously created brand identity.
Trajanje projekta: The project started in summer 2022 in Kiev, Ukraine.
Tijek rada: The bottle design was based on the traditional shape of those for European sparkling wines. The embossed logo personalizes the bottle and clearly identifies the brand. The overall design is stylistically consistent with the brand identity. Special art paper, a tactile varnish, foil stamping, and embossing were used to create the label. Together, all this creates the overall image of the product and makes it attractive to the consumer.
Patenti: Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023
Članovi tima: Creative & Design Director: Valerii Sumilov, Designer: Valerii Sumilov and Visualizer: Maxim Kulikov
Zasluge za fotografije: Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov