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Danquan 168 Ambalaža za alkoholna pića – dizajner Chuangyi Packaging Design Co., Ltd.

Dizajn Danquan 168 Ambalaža za alkoholna pića čiji je autor Chuangyi Packaging Design Co., Ltd. iznimno je cijenjeni dobitnik prestižne nagrade 2025 Srebrna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.


SrebroAmbalaža· 2025

Danquan 168 Ambalaža za alkoholna pića

autor/ica Chuangyi Packaging Design Co., Ltd.

Klijent: Guangxi Danquan Distillery Co.,Ltd

Dobitnik nagrade Srebrna nagrada A' Design Award u kategoriji Ambalaža

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Dizajn

O dizajnu Danquan 168 Ambalaža za alkoholna pića

Danquan 168 je dizajn ambalaže za premium Baijiu sos arome, proizveden u Nandanu, Guangxi. Boca je izrađena od visokoborosilikatnog stakla s titanom presvučenom površinom, oblikovana 3D reljefiranjem i laserskim graviranjem s preciznošću od 0,1 milimetra. Gravirane teksture podsjećaju na sedimentne formacije vapnenačkih špilja i lome svjetlost pri okretanju boce. Vanjska kutija koristi slojevitu strukturu koja apstrahira lokalni špiljski krajolik. Ambalaža ima dimenzije 180 x 108 x 290 milimetara i povezuje regionalnu tradiciju odležavanja u špiljama s proizvodom.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Danquan 168 Ambalaža za alkoholna pića je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i dojmljivim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Danquan 168 Ambalaža za alkoholna pića bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomiče granice umjetnosti, znanosti, dizajna i tehnologije. Danquan 168 Ambalaža za alkoholna pića je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva
This packaging design integrates the iconic elements of Nandan, Guangxi, including its karst landscapes, cave aging culture, and the quality of premium sauce flavored Baijiu, into visual and tactile experiences. It is both artistic and practical. The bottle mimics the sedimentary formations of limestone caves, while the outer box abstracts the majesty of the Danquan Liquor Culture Scenic Area. The material contrasts and interplay of light and shadow convey the flowing time and craftsmanship.
Dimenzije i pakiranje
180*108*290mm
Oznake
Chinese Baijiu Packaging, Cave Aging Aesthetics, Titanium Plating, Miniature Cave Design, Artistic and Collectible value
Proizvodna tehnologija
The bottle is crafted from high borosilicate glass, processed through 3D embossing, with a titanium plated surface that replicates the metallic texture of cave formations. This creates a distinctive style and enhances durability. Specially treated, the glass maintains liquor purity while refracting unique radiance. The environmentally friendly packaging combines traditional craftsmanship with modern printing, embodying a environmental commitment and pursuit of excellence.
Dizajnerski izazov
The challenge was transforming rugged cave formations into a refined style for premium liquor. The team employed parametric modeling to convert geological data into decorative patterns, preserving natural textures without literal kitsch. The packaging underwent titanium etching and plating techniques, using laser engraving to create microscopic 3D textures onto the glass bottle with 0.1mm precision. These textures refract light to mimic dynamic subterranean shimmer for a striking visual appeal.
Istraživanje
The integration of natural elements makes the product more appealing, while communicating the ecological values advocated by the brand. After extensive research in Nandan, Guangxi, the design team discovered how the regional ancient rock formations resonate with the cave aging techniques of Danquan Liquor. By using geological textures for visual expression and cave aging culture as spiritual core, the design bridges geographical heritage, product essence, and modern consumer experience.
Inspiracija
The design draws sleek lines from karst caves of Nandan, a wonder shaped by millennia of natural erosion. It contrasts the rough texture of stone walls with the technological luster of titanium metal, creating a visual dialogue between primal and futuristic elements. Bottled liquor flows like underground rivers, while the layered structure of the outer box represents the depth of limestone caves. Metallic gold, black diamond, and violet gold enhance its premium and distinctive identity.
Trajanje projekta
The design and development of this project started in CREATEUNIDEA, in April 2024. It was completed on September 14th, 2024.
Tijek rada
The packaging design creates immersive, multisensory interactions. When rotating the bottle, its titanium plated surface refracts light to produce flowing halos, reminiscent of cave stalactites. The karst inspired texture, achieved through specialized etching, preserves the raw tactility of the stone while delivering a refined metallic texture. Each touch reveals layered nuances. It is also designed with a collectible value, exuding a unique aesthetic appeal.
Članovi tima
Yi Feng
Chi Zhang
Guoxin Song
Zhiyong Rao

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