Greentown Begonia Dizajn interijera izložbenog centra by Serendipper

Greentown Begonia Dizajn interijera izložbenog centra by Serendipper is a highly esteemed winner of the very prestigious 2026 Brončana nagrada A' Design Award in Dizajn Unutarnjeg Prostora i Izložbi Competition Category.

BroncaInterijer· 2026

Greentown Begonia Dizajn interijera izložbenog centra

by Serendipper

Client: Serendipper

Brončana nagrada A' Design Award Winner in Interijer Category

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Verified Award Winner

Verify Award Status for #177707

View at A' Design Award Press Release Award Badge

Colors

The Design

About Greentown Begonia Dizajn interijera izložbenog centra

Greentown Begonia je dizajn interijera izložbenog centra u Zhengzhouu, u Kini. Projekt obuhvaća oko 2.500 četvornih metara. Tema je cvat begonije, inspirirana povijesnom ličnošću četvrti Guanhutun. Furnir od orahovine daje topao ton, dok ostakljeno staklo, kamen i nehrđajući čelik s imitacijom bakra dodaju teksturu. Podovi od crnog i bijelog mramora podupiru vintage atmosferu. Begonija crvena, paunovo zelena i zlatna tvore slojevitu paletu boja. Funkcionalne zone uključuju prostore za izlaganje umjetnina, prostore za sastanke i prostore za razgledavanje.

The Recognition

About the Brončana nagrada A' Design Award

Greentown Begonia Dizajn interijera izložbenog centra je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Greentown Begonia Dizajn interijera izložbenog centra bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Greentown Begonia Dizajn interijera izložbenog centra sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Soft furnishings extend the story throughout the space. The theme of the bloom of begonia is further enriched and integrated, permeating the atmosphere with warmth and inclusivity, while the carefully selected materials create a luxurious visual experience.
Dimensions & Packaging: The project covers an area of approximately 2,500 square meters.
Tags: Crabapple Blossom, Luxury, Wood Veneer, Glazed Tile, Luxury Stone
Production Technology: The walnut veneer sets a warm tone, while materials such as glazed glass, luxury stone, and faux copper stainless steel emphasize the luxurious texture. Inside, the black and white marble flooring enhances the overall vintage atmosphere. The rich hues of begonia red, peacock green, and opulent gold harmonize within an inclusive ambiance, creating a multi layered, ceremonial feel that gives the space a refined and elegant character.
Design Challenge: During the early design phase, designers and technicians conducted multiple rounds of refinement and model adjustments, testing installation conditions based on site-specific circumstances. Notably, the monumental crabapple blossom installation ultimately achieved its desired effect through coordinated collaboration among all parties involved.
Research: Greentown Begonia Center blends modern design with classical elegance, reinterpreting the core principle of Shanghai style design: inclusive, innovative, and integrated.Drawing inspiration from a great historical figure from Guanhutun in Zhengzhou, the designer incorporated his favorite begonia flower into the design.
Inspiration: Drawing inspiration from the story of a revered figure from Zhengzhou Guantutun district, the designers incorporated his beloved crabapple blossoms into the design. By blending contemporary design with classical refinement, this project reinterprets the core essence of Shanghai design inclusivity and innovative fusion
Project Duration: This project is located in Zhengzhou, China, with design completion scheduled for March 2025.
Operation Flow: The purpose of interior soft furnishings design lies in unlocking greater spatial potential. Through the interplay of light and shadow reflections, the design crafts an enduringly elegant sensory experience. Within a serene yet understated ambiance, it meticulously balances the dimensions of functional zones, including cultural and creative art display areas, meeting spaces, and scenic viewing areas, endowing each space with a distinct sense of presence and privacy.
Team Members: Lei Dong, Liyuan Zhang, Qi Li