Huge Love Kutija Za Pakiranje – dizajner Yufeng Li and Xuan Zhang

Dizajn Huge Love Kutija Za Pakiranje čiji je autor Yufeng Li and Xuan Zhang iznimno je cijenjeni dobitnik prestižne nagrade 2020 Željezna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Ambalaže.

ŽeljezoAmbalaža· 2020

Huge Love Kutija Za Pakiranje

autor/ica Yufeng Li and Xuan Zhang

Klijent: Huge Love

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Ambalaža

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Boje

Dizajn

O dizajnu Huge Love Kutija Za Pakiranje

Dizajn pakiranja treba biti u skladu s estetskim stilom mladih. Što zanima mlade? Slijede zabavan način života i vole jednostavnu estetiku. U isto vrijeme težite individualnosti i usudite se pokušati prihvatiti nove stvari. Stoga dizajn razbija izvorni stil pakiranja industrije higijenskih uložaka, što je sažetije i zanimljivije.

Priznanje

O nagradi Željezna nagrada A' Design Award

Huge Love Kutija Za Pakiranje je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Huge Love Kutija Za Pakiranje bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Huge Love Kutija Za Pakiranje se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The product is aimed at young consumers, and the packaging design should conform to the aesthetic style of young people. What do young people care about? After a lot of market research, they pursue a fun lifestyle and like simple aesthetics. At the same time pursue individuality and dare to try to accept new things.

Therefore, the design breaks the original packaging style of the sanitary napkin industry, which is more concise and interesting. Beginning to shift from focusing on market consistency to respecting young people's aesthetic standards, consumer needs, and beginning to respect their aesthetic standards and personal needs.
Dimenzije i pakiranje: Width 75mm x Depth 32mm x Height 80mm
Oznake: Love, Packaging, Fashion, Daily use, Life
Proizvodna tehnologija: Requires special printing paper and process support, using the right die.
Dizajnerski izazov: A large number of market research and data analysis. Printing technology is combined with production cost control.
Istraživanje: Through market research to analyze the shortcomings of similar product packaging design, consumer preferences, and develop picture style according to their preferences. Learn about the paper and cost of the printing house and consider the manufacturing process based on actual conditions.
Inspiracija: During the design process, it suddenly rained outside the window. It heard the ticking sound and looked at the washed leaves. It records the beautiful scenery of this moment. When it came back to the computer, it suddenly thought that perhaps a combination of rain and cloud could be used to show the characteristics of the product.
Trajanje projekta: The project started in Shenzhen in November 2018 and completed in March 2019.
Tijek rada: This product is a packaging box for women. It is made of thick cardboard combined with special paper. The graphics are made of hot stamping and hot silver. The box is long and open from the top. It is in line with the female aesthetic and the graphics are bright. The illustration creates an interactive experience with the product and the woman!
Članovi tima: Li Yufeng
Zhang Xuan