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Lost Species Primary Function: Ilistrasyon Edikasyon by Lara Wilkin

Lost Species Primary Function: Ilistrasyon Edikasyon by Lara Wilkin is a highly esteemed winner of the very prestigious 2021 A' Design Award Ajan in Grafik Competition Category.


AjanGrafik· 2021

Lost Species Primary Function: Ilistrasyon Edikasyon

by Lara Wilkin

Client: Lara Wilkin

A' Design Award Ajan Winner in Grafik Category

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The Design

About Lost Species Primary Function: Ilistrasyon Edikasyon

Book Text: Twa grafik enfòmasyon yo sèvi kòm baz pou entwodwi sijè Efè Laza a. Yo genyen "Sis Gwo Ekstenksyon Mas yo", "Vèy Lanmò Espès yo", ansanm ak yon grafik enfòmasyon sou "Plant Foujè Lokal ak Plant Flè yo" (baze sou Rote Liste, 2018). Efè Laza a baze sou tèm Efè Laza a, jan paleontolog David Jablonski te envante li. Sa gen rapò ak redekouvèt san entansyon (pa aksidan, atravè ekspedisyon oswa atravè pwojè reyenstalasyon) yon fòm lavi ki te pèdi anvan oswa ki te konsidere kòm disparèt.

The Recognition

About the A' Design Award Ajan

Lost Species Primary Function: Ilistrasyon Edikasyon se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Lost Species Primary Function: Ilistrasyon Edikasyon pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Lost Species Primary Function: Ilistrasyon Edikasyon se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The three information graphics serve as a basis
to introduce the topic of the Lazarus-Effect. They include The Six Major Mass Extinctions, Death Watch of the Species, as well as an information graphic of the local Fern Plants and Flowering Plants (based on the Rote Liste, 2018).
Dimensions & Packaging
Original Sizes

Farn- und Blütenpflanzen (Ferns and Flowering Plants) 16045 / 32000,
Die 6 großen Massenaussterben (The 6 Major Mass Extinctions) 32000 / 10733, Todesuhr der Arten (Death Clock of Species) 12669 / 12319
Tags
Lazarus Effect, Infographics, Natural sciences, mass extinction, extinction, animal welfare
Production Technology
First a drawn layout, than Adobe Illustrator (only used trackpad)
Design Challenge
The hardest part was it to visually compress the complex topic informations of extinction from the anthropological, biological and paleontological side into an understandable graphic. The infographics are a part of the Lazarus Effect-Campaign, special attention is paid to the complementary interaction.
The subject deals with the death and (mass) extinction. The black and white style in detail and the rich contrasted illustrations are the best way of visualization and communication for this serious topic.
Research
Research with anthropological, biological and paleontological literature, as well as support of various natural history museums.
The design is rich in detail. They are drawn as vector graphics in black and white and thus fits in well with most of the musee's scenographic installations.

The graphics are structured in such a way that the viewer can discover more and more. All thre infographics are in a large-format and understandable for everyone. The Topics are compressed and build on on each other.
Inspiration
To educate about the extinction history and to promote the idea of sustainability among the general public, with emphases that extinction can be reversed, and to raise awareness of positive and negative human in uences on Nature. They are a part of the LazarusEffect campaign.
Project Duration
The project startet in may 2020
Operation Flow
The information graphics have been developed to accompany and introduce the Lazarus Effect campaign.
Team Members
Lara Wilkin
Image Credits
Photos:

Zoologisches Forschungsmuseum Alexander Koenig
Adenauerallee 160
53113 Bonn
Germany
Tel: +49 228 9122-0
Fax: +49 228 9122-212

Museum für Naturkunde - Berlin
Invalidenstr. 43
10115 Berlin
Germany
Tel: +49 030 889140 - 8591
Fax: + 49 030 889140 - 8814

Naturhistorisches Museum Wien
Maria-Theresien-Platz
1010 Wien
Tel.: + 43 1 52177-0
Fax: + 43 1 52177-578

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