Crcrta Idantite Korporatif pa Zilong Chen and Chao Yang

Dizayn Crcrta Idantite Korporatif pa Zilong Chen and Chao Yang se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2022 A' Design Award Bwonz nan Kategori Konpetisyon Grafik.

BwonzGrafik· 2022

Crcrta Idantite Korporatif

pa Zilong Chen and Chao Yang

Kliyan: Communication University of Zhejiang

Gayan A' Design Award Bwonz nan Kategori Grafik

10,490

Gayan Pri Verifye

Verifye Estati Pri pou #135411

Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Crcrta Idantite Korporatif

Crcrta se yon idantite korporatif ki fèt pou Sant Rechèch Chinwa pou Atizay Radyo ak Televizyon, yon depatman gouvènman an. Logo a konbine grafik ak tèks. Konbinezon koulè a itilize twa koulè prensipal televizyon yo, wouj, vèt ak ble. Yon senbòl kamera fòme pa twa fòm jeyometrik. De rektang yo reprezante filtè ak papye yo itilize nan endistri radyo ak televizyon an. Triyang lan reprezante yon lantiy oswa yon opalè. Lèt yo CRCRTA pase nan grafik la soti agoch pou rive adwat pou eksprime lide kominikasyon an. Idantite a pa gen okenn gwosè fiks e li ka ajiste pou adapte ak diferan medya.

Rekonesans lan

Konsènan A' Design Award Bwonz

Crcrta Idantite Korporatif se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Crcrta Idantite Korporatif pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Crcrta Idantite Korporatif satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Chinese Research Centre for radio and TV art is a government administrative department. The design idea is based on the three primary colors of "red, green and blue" of TV. It is a camera symbol composed of three geometric figures, and the two rectangles represent filters and paper in the radio and television art industry. Triangles represent lenses or speakers. The integration of signs and words, the visual feeling of surrealism, is also the creative technique of film and television art montage.
Dimansyon & Anbalaj: This visual design has no fixed size, and can be used according to the size of the media and packaging.
Etikèt: Visual Identity,Logo Design, Branding,Radio,TV Art,Research Centre
Teknoloji Pwodiksyon: The logo adopts a combination of graphics and text. At the same time, using the creative way of graphics, the "CRCRTA" penetrates the graphics from left to right to reflect the concept of communication, and realize a set of brand image with the integration of radio and television art.
Defi Dizayn: The challenge is to find the representative symbols and language of the Radio and TV Art and Research Center.
Rechèch: The success of the project largely depends on the concise graphic expression of radio and television art, understanding the characteristics of the industry and their work content. The entire logo shows the important function of CRCRTA to carry out multi-dimensional cultural dissemination through the display of television art works, the collation of literature data, and the research of science and art.
Enspirasyon: The Chinese Research Centre for radio and TV art was founded in 2021 and needs to design a visual image of government departments. It is an enterprise for sorting and preservation, publicity and display, art research and talent training, so as to play a positive leading role in strengthening TV art exchange, deepening academic research and carrying forward the spiritual connotation of works.
Dire Pwojè: The project stared in Hangzhou, Zhejiang Province in July 2021 and submitted for completion in December 2021.
Fliks Operasyon: The abbreviation CRCRTA in the middle of the graphic pierce through from left to right, which better reflects the concept of communication of Radio and TV Art.
Manm Ekip: Designer:Chen Zilong and Creative Director:Yang Chao