Fè Grafik · 2022
Abstract Illustrations Ilistrasyon Abstrè Mak Konsepsyon Twous
- A' Design Award Fè 2022 in Grafik
- CLIENT: TELS Group
- Estimated Number of Design Views: 12,786
- Verification code 460C2F09CC · Verify this award
Colors
About Abstract Illustrations Ilistrasyon Abstrè Mak Konsepsyon Twous
Enspirasyon pou kreye ilistrasyon inik pou twous mak anyèl la se te rechèch alontèm pou yon style abstrè inik. Nou te kreye 10 diferan konpozisyon fòmèl ak liy dinamik impetuous nan palèt kontras. Diferans prensipal nan pwojè a se kreyasyon ilistrasyon konseptyèl ekspresyon mak pou tout pwodwi promo. Tout ilistrasyon yo trase alamen nan teknik gouache. Konpozisyon fòmèl kolore nan yon style lineyè minimalist ede pwodwi yo kanpe soti nan yon kantite lòt egzanp konpetitif.
About the A' Design Award Fè
Abstract Illustrations Ilistrasyon Abstrè Mak Konsepsyon Twous se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Abstract Illustrations Ilistrasyon Abstrè Mak Konsepsyon Twous pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Abstract Illustrations Ilistrasyon Abstrè Mak Konsepsyon Twous pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.
Press Kit
- Unique Properties
- The main difference in the project is the creation of branded abstract illustrations for all promo products. All illustrations are hand-drawn in the gouache technique. Coloristic formal compositions in a minimalist linear style help products stand out from a number of other competitive examples.
- Dimensions & Packaging
- The wall calendar, databook, personal organizer, greeting card, paper and fabric bags, brochures, folder, notes, pen kit.
- Tags
- Illustration, Promo, Calendar, Stationery, Greeting card, Bag, Folder, Notes, Company style
- Production Technology
- In 2020, the transportation company TELS continued to develop its success, which is confirmed by a constant increase in the volume of services and the business expansion from the company’s own funds. The company also pays much attention to issues that are not directly related to business. These company’s activities and initiatives are highly evaluated by reputable organizations and found their reflection in a new set of promo products based on the abstract illustration made by Nargiza Usmanova. Such basic human values as Mind, Energy, Creativity, Feelings, Time, and Path, are visualized and featured on calendars, datebooks, notebooks, folders, bags, leaflets, and other promotional materials of the company.
- Design Challenge
- The hardest part of the project was challenging to rich the unique style of abstract illustrations for the annual company kit. 10 formal compositions personifying all 10 virtues and principles of the company.
- Research
- The analysis of marketing communications and products was carried out among the main competitors of the company. The transport business is quite dynamic and in order to break the usual standards, we decided to create individual images that would meet the aspirations of the company. All visual solutions had to cover all the necessary needs of the company in marketing and communications, starting from print and promo, website and office interior design.
- Inspiration
- The inspiration to create individual illustrations for the annual branded kit was the long-term search for a unique abstract style. Were created 10 different formal compositions with smooth lines in contract palettes.
- Project Duration
- The branding kit was created in 2019 for all needs in the 2020 year.
- Operation Flow
- All promotional materials are used in the 11 corporate offices of the Tels Group in Europe.
- Patents
- © Nargiza Usmanova
© NUMZ Graphics - Image Credits
- Illustrator and Graphic Designer - Nargiza Usmanova
