Second Hand Life Seri Afich by Yilin Wang

Second Hand Life Seri Afich by Yilin Wang is a highly esteemed winner of the very prestigious 2023 A' Design Award Bwonz in Grafik Competition Category.

BwonzGrafik· 2023

Second Hand Life Seri Afich

by Yilin Wang

Client: Zhejiang Sci-Tech University

A' Design Award Bwonz Winner in Grafik Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Second Hand Life Seri Afich

Second Hand Life se yon seri afich sou fason moun resevwa enfòmasyon ki fragmante. Seri a gen ven afich fòma A3, ranje yon fason pou fòme yon sèl gwo imaj vizyèl, e li akonpaye ak yon liv ki monte epi ki byen relye. Lang lan transfòme an eleman grafik vizyèl atravè kòd binè, kote senbòl en ak zewo yo reprezante tou vre ak fo nan operasyon lojik. Lyen sa a montre kijan jijman moun fòme dapre enfòmasyon yo aksepte. Afich yo ak liv la mande yon atansyon pi apwofondi sou yon pwoblèm sosyal, paske yon vizyon fragmante nan enfòmasyon ka ranplase yon vizyon konplè.

The Recognition

About the A' Design Award Bwonz

Second Hand Life Seri Afich se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Second Hand Life Seri Afich pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Second Hand Life Seri Afich satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The work Second Hand Life attempts to re-objectify language into visual graphics, in a programming structured Web language, presented graphically through binary as a container, and finally through a poster calling for more attention to this public social issue, which constitutes a greater danger than this, this fragmented reception of information deprives us of the information we get from the whole, one dimension, one perspective.
Dimensions & Packaging: A series of 20 A3-sized posters arranged for the main visual effect, book mounted and bound
Tags: Poster、Concept、Books
Production Technology: A series of posters and books designed to convey the theme of second-hand life
Design Challenge: Initially there was a lack of a font that would adequately convey the theme, so what font would represent the message and what font would tie the poster together and create a sense of interaction. After a lot of research, we found that binary was a good way to express the theme of the design. Firstly, the symbols '1' and '0' in binary are exactly the same as the symbols 'true' and 'false' in logical operations. The symbols "1" and "0" correspond to "true" and "false" in logical operations, which corresponds very well to the second-hand life of the discriminating acceptance of information and the ability to judge one's own thinking by its control.
Research: Since the deepening of the age of short videos and information technology, more and more people have become concerned with the problem of information reception in the face of an endless torrent of information. This design work will use the language of poster design to express why people's ability to discriminate is diminished by information in today's social environment, and to explain how this subconscious lure of information reception has profound effects.
Inspiration: I find that taking in a lot of fragmented information deprives us of a holistic, one-dimensional and one-pointed approach to information, and it is for this reason that people get one-sided, intensely personal and subjective information.
Project Duration: 2022.5.23 in Hangzhou, China
Operation Flow: The language of the poster and the design of the book are used to convey the message to the audience.