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Xing Yun Shu Idantite Mak Desè by Bingying Liu

Xing Yun Shu Idantite Mak Desè by Bingying Liu is a highly esteemed winner of the very prestigious 2023 A' Design Award Bwonz in Grafik Competition Category.


BwonzGrafik· 2023

Xing Yun Shu Idantite Mak Desè

by Bingying Liu

Client: Shijiazhuang luoshanqi foods co., ltd

A' Design Award Bwonz Winner in Grafik Category

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Verified Award Winner

Verify Award Status for #145021

Colors

The Design

About Xing Yun Shu Idantite Mak Desè

Xing Yun Shu se yon idantite mak ki kreye pou yon pwodiktè desè. Desen an transmèt lide chans yo jwenn nan kilti tradisyonèl Chinwa a atravè yon nouvo langaj vizyèl. Figi abstrè yo ki bati ak pwen, liy ak plan konpak ranplase modèl tradisyonèl Chinwa ki konplèks, epi fòm senplifye yo toujou pote siyifikasyon bon chans. Yon konbinezon fèstiv koulè wouj ak vèt melanje ak karaktè Chinwa pou bay tradisyon an yon aparans fre. Objektif la se pou kreye yon santiman cho ak pozitif anvè mak desè a.

The Recognition

About the A' Design Award Bwonz

Xing Yun Shu Idantite Mak Desè se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Xing Yun Shu Idantite Mak Desè pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Xing Yun Shu Idantite Mak Desè satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The brand image of XingYunShu is attempting to convey the concept of "luck " of Chinese traditional culture with novel visual language.
Tags
Luck,Fashion,Youth,Dessert,Imagine
Design Challenge
expressing all kinds of luck by an abstract diagram can stimulate consumers' good feelings to the brand .
Inspiration
The brand image of XingYunShu is attempting to convey the concept of luck of Chinese traditional culture with novel visual language. The traditional and lucky combination of red and green ,with the explanation of psychology, expressing all kinds of luck by an abstract diagram can stimulate consumers' good feelings to the brand .
Project Duration
The project was started in Shijiazhuang in May 2022 and completed in September 2022.

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