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All We Need is Love Afich by Pin Gao

All We Need is Love Afich by Pin Gao is a highly esteemed winner of the very prestigious 2023 A' Design Award Bwonz in Grafik Competition Category.


BwonzGrafik· 2023

All We Need is Love Afich

by Pin Gao

Client: Shenyang Jianzhu University

A' Design Award Bwonz Winner in Grafik Category

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The Design

About All We Need is Love Afich

Tout Sa Nou Bezwen se Lanmou se yon afich ki mete ansanm karaktè Chinwa ak lèt angle yo. Konsepsyon an baze sou karaktè Chinwa ki vle di lanmou. Karaktè a fòme ak imaj fotografik epi li entegre tou lèt angle yo l, o, v ak e ansanm ak nimewo 2023 la. Yo itilize fotografi ak lojisyèl tretman grafik pou kreye zèv la, ki gen dimansyon 700 pa 1000 milimèt. Afich la ka ekspoze nan espas piblik. Objektif la se pou montre yon ansyen karaktè Chinwa nan yon fòm vizyèl modèn epi eksprime lide inite ak lapè.

The Recognition

About the A' Design Award Bwonz

All We Need is Love Afich se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann All We Need is Love Afich pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. All We Need is Love Afich satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is an innovative design using text elements. It is to excavate the new form of Chinese character art, take the Chinese characters as the prototype, and to make full use of photography technology to deduce its charm, making the text more visual. In this way, the ancient Chinese characters have a new visual display and transmission.
Dimensions & Packaging
700 mm x 1000 mm
Tags
Poster, design, public service, visual communication
Production Technology
Photography and graphics processing software and other tools were used to create this design work.
Design Challenge
The challenge of this work is to design the ancient Chinese characters more visually and graphically without affecting the recognition of characters.
Research
By exploring the design history and development of English font elements, this work aims to investigate the methods and measures of the interaction design between Chinese and Western characters , so that more people can understand the art of Chinese characters, and establish more exchanges and cooperation between in the east and the west. This is an innovative design using text elements. It is to excavate the new form of Chinese character art, take the Chinese characters as the prototype, and to make full use of digital technology to deduce its charm, making the text more visual. In this way, the ancient Chinese characters have a new visual display and transmission.
Inspiration
The creative inspiration of this work comes from the visit in UK. After in-depth study of English fonts, an interesting idea came into being. a connection between Chinese and English is been established .The Chinese character “love" made from special images. it integrates English letter "l' "o" "v" "e" and 2023. It symbolizes the power of unity to unite into love, and wants to express the power of peace through this design. These ingenious design presents the perfect mixture of Chinese characters and English letters, and also makes the ancient Chinese characters show a new modern style.
Project Duration
The project started in August 2022 in London of UK and finished in November 2022.
Operation Flow
This work can be posted in the various public environments, in order to achieve the role of showing studio image and warning humans.
Image Credits
Image #1: Photographer Gao Pin, Variations, 2022.
Optional Image #1 Illustrator Gao Pin
Optional Image #2 Illustrator Gao Pin
Optional Image #3 Illustrator Gao Pin
Optional Image #4. Illustrator Gao Pin

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