China In The Classics Fonksyon Prensipal Tradiksyon: Konsepsyon Grafik Pwomosyonèl pa Zhou Haiwen, Che Shilong and Guo Cheng

Dizayn China In The Classics Fonksyon Prensipal Tradiksyon: Konsepsyon Grafik Pwomosyonèl pa Zhou Haiwen, Che Shilong and Guo Cheng se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2024 A' Design Award Bwonz nan Kategori Konpetisyon Grafik.

BwonzGrafik· 2024

China In The Classics Fonksyon Prensipal Tradiksyon: Konsepsyon Grafik Pwomosyonèl

pa Zhou Haiwen, Che Shilong and Guo Cheng

Kliyan: China Global Television Network Co., Ltd.

Gayan A' Design Award Bwonz nan Kategori Grafik

13,126

Gayan Pri Verifye

Verifye Estati Pri pou #159836

Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan China In The Classics Fonksyon Prensipal Tradiksyon: Konsepsyon Grafik Pwomosyonèl

Tèks Liv: Lachin nan Klasik yo se yon konsepsyon grafik pwomosyonèl ki kreye pou yon pwogram televizyon sou ansyen klasik Chinwa yo. Liv yo fòme sijè prensipal konsepsyon an. Ansyen liv Lès ak Lwès yo itilize kòm referans, ki gen ladan tablèt banbou Chinwa, liv ki mare ak fil, woulo parchemen ak liv kouvèti di. Fòm sa yo dekonstwi epi reòganize an senp senbòl vizyèl. Tit dis klasik yo konbine ak kaligrafi Chinwa. Bwat kado a itilize yon papye espesyal ki gen tekstati patikilye. Konsepsyon an ede moun ki soti nan diferan background kiltirèl konprann liv ak istwa Chinwa yo.

Rekonesans lan

Konsènan A' Design Award Bwonz

China In The Classics Fonksyon Prensipal Tradiksyon: Konsepsyon Grafik Pwomosyonèl se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann China In The Classics Fonksyon Prensipal Tradiksyon: Konsepsyon Grafik Pwomosyonèl pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. China In The Classics Fonksyon Prensipal Tradiksyon: Konsepsyon Grafik Pwomosyonèl satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: China in the Classics, a show produced by China Media Group, examines the stirring stories of ancient Chinese classics by selecting the most outstanding of these traditional, cultural masterpieces and examining the creation process and core ideology in a form that combines cultural seminars, drama and visualization. It brings the ancient classics alive, demonstrating Chinese wisdom, ethos and values implied in the ancient classics.
Dimansyon & Anbalaj: These creative gift articles are for ministerial visits of foreign exchanges and cooperation for the China Media Group. The central theme - China in Classics, contains cultural attributes in terms of gift box packaging form, vision, material, and content. The titles of the ten classics are graphically processed, combining imaginary for overseas publicity of the classics, to form an easy-to-understand visual symbol. The titles are combined with Chinese calligraphy. It refers to traditional Chinese styles, such as Chinese labels, ancient book typesetting, etc. The material uses special tactile paper.
Etikèt: China, Classics, Heritage, Culture, Creativity
Teknoloji Pwodiksyon: The advertising screen is easy to understand. It comes from the empathy of specific things and the complete artistic presentation, that is, the deconstruction and reorganization of familiar things. Humans are visual animals, and different colors and lines have different emotions and expressions. The pictures refer to a large number of ancient books from the East and the West, such as Chinese bamboo slips, thread-bound books, Western parchment scrolls, hardcover books, etc. It is so re-organized into easy-to-understand visual symbols. Viewers can easily feel the historical emotions from the graphics and explore the story behind the graphics.
Defi Dizayn: The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. For human beings, it has a unified value cognition and is universal.

In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories and oriental spirit behind the books.
Rechèch: In the specific design, a large number of ancient books from the East and the West are referenced, such as Chinese bamboo slips, thread-bound books, Western sheepskin scrolls, hardcover books, etc. To the word dictionary in Chinese characters, you can also see The Classics in English. People with different cultural backgrounds can read different stories. For example, people who are familiar with Chinese characters can find the word dictionary hidden in book symbols.
Enspirasyon: The advertising design is in line with the spirit and image of the program, with books as the main body of the design. Classics is not only the external image of the entire program, but also an important carrier of knowledge inheritance. In the design itself, deconstruction and graphic expression are used to deal with books, so that people with different cultural backgrounds can quickly understand the meaning, understand Chinese books through graphics, and understand the Chinese stories.
Dire Pwojè: The project started in 2022 in China, and is still promoted and distributed.
Fliks Operasyon: In the processing of the classics, the ancient books of the East and the West are referenced, and the books of different materials and binding methods are visually processed.
In the presentation of the text, you can see the word dictionary of Chinese characters from the lines of the book; you can also see The Classics in English. People with different cultural backgrounds can see different worlds, but nonetheless feel the same design concept, with the text arousing people's spiritual resonance.
Manm Ekip: Zhou Haiwen, Che Shilong, Guo Cheng
Kredi Imaj: Illustrators, Creators: Zhou Haiwen, Che Shilong, Guo Cheng