Fiery Spark Feifei Karaktè Mak pa Fei Tian, Ning Huang and Wenqing Zhu

Dizayn Fiery Spark Feifei Karaktè Mak pa Fei Tian, Ning Huang and Wenqing Zhu se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2025 A' Design Award Ajan nan Kategori Konpetisyon Piblisite.

AjanPiblisite· 2025

Fiery Spark Feifei Karaktè Mak

pa Fei Tian, Ning Huang and Wenqing Zhu

Kliyan: iflytek Co.,Ltd.

Gayan A' Design Award Ajan nan Kategori Piblisite

75,756

Gayan Pri Verifye

Verifye Estati Pri pou #162636

Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Fiery Spark Feifei Karaktè Mak

Fiery Spark Feifei se yon karaktè mak ki te kreye pou iFLYTEK, yon konpayi k ap travay nan domèn entèlijans atifisyèl. Karaktè a gen yon fòm senp ak liy swa epi yon aparans zanmitay. Blan se koulè dominan an, ki eksprime posiblite ouvè nan domèn entèlijans atifisyèl la, pandan koulè aksan yo soti nan logo mak la. Fiery Spark Feifei sèvi kòm yon asistan sou entènèt sou sit wèb ak aplikasyon konpayi an, li ofri sèvis kesyon ak repons. Karaktè a parèt tou nan pwodwi kiltirèl, kanpay ak ekspozisyon.

Rekonesans lan

Konsènan A' Design Award Ajan

Fiery Spark Feifei Karaktè Mak se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Fiery Spark Feifei Karaktè Mak pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Fiery Spark Feifei Karaktè Mak se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Fiery Spark Feifei is derived from iFLYTEK's deep insight and profound vision for AI. As the visual focus, Fiery Spark Feifei symbolizes Artificial Intelligence (AI), expressing iFLYTEK's mission of promoting tech progress and building a better world. The iFLYTEK Spark logo on the backdrop consists of variants of letters“A” and “I”, which epitomize the word AI, echoing the enterprise's field of operation. It uses a fire-like form to highlight the brand's concept of empowering the world with AI.
Dimansyon & Anbalaj: Fiery Spark Feifei provides innovative technological solutions for the development community to facilitate technological communication and knowledge sharing. It also brings intelligence and convenience to consumers. Fiery Spark Feifei appears online and offline through various channels to enhance people's recognition of AI technologies, promoting social development to build a better world.
Etikèt: IP character design, dynamic but amiable appearance, functional but aesthetic design, flexibile and expandable, intelligent assistant, connection of brand and users
Teknoloji Pwodiksyon: Fiery Spark Feifei takes white as the dominant color, meaning infinite possibilities in the AI industry and expressing the brand's open attitude toward users, so everyone can be a co-creator using their imagination and creativity. It is also decorated with the iconic colors of its brand logo to preserve its technological nature and improve its brand recognition, exuding a minimalist aesthetic.
Defi Dizayn: The challenge is how to create a brand-featured IP character that can convey the brand's core values. Fiery Spark Feifei, as the visual focus of this IP character, symbolizes that Artificial Intelligence (AI) is just like a superman rushing out of the sky with great momentum. And the fire-like iFLYTEK Spark logo on the backdrop echoes the enterprise's field of operation. The whole IP character highlights the brand's constant pursuit of innovation and confidence in leading the AI industry.
Rechèch: Amid the fast-paced growth of AI technology, iFLYTEK rolls out the IP character Fiery Spark Feifei to help convey its brand core values. Fiery Spark Feifei is not only an epitome of iFLYTEK's brand image, but also an embodiment of the brand's mission of building a better world with AI technologies. Fiery Spark Feifei utilizes sleek lines to create a dynamic and amiable IP character, reflecting iFLYTEK's constant pursuit of innovation, openness, and inclusiveness.
Enspirasyon: Fiery Spark Feifei is an IP character of iFLYTEK, aiming to spread the brand concept of empowering the world with AI to build a better world. It boasts a minimalist brand-featured appearance, offering an amiable visual experience and bridging the gap between the brand and its users. It presents in multiple forms to highlight iFLYTEK's mission of providing AI services, thus enhancing users' brand recognition.
Dire Pwojè: The project started in February 2024 in Hefei.
Fliks Operasyon: Fiery Spark Feifei acts as an online intelligent assistant in iFLYTEK's official website and applications, delivering intelligent but personalized Q&A services. In addition, it presents in tangible forms in the real world through a range of cultural and creative products, introducing the brand to people in various campaigns and exhibitions to strengthen the corporate identity and brand affinity.
Manm Ekip: Fei Tian, Ning Huang, Wenqing Zhu
Kredi Imaj: iflytek Co.,Ltd.