Ruyi Dim Dong Idantite Mak pou Boulanjri by Hong Jia Min is a highly esteemed winner of the very prestigious 2025 A' Design Award Fè in Grafik Competition Category.
FèGrafik· 2025
Ruyi Dim Dong Idantite Mak pou Boulanjri
by Hong Jia Min
Client: Jijia Brand Creative Studio
A' Design Award Fè Winner in Grafik Category
Verified Award Winner
Verify Award Status for #172952The Design
About Ruyi Dim Dong Idantite Mak pou Boulanjri
Ruyi Dim Dong se yon idantite mak pou yon boulanjri. Konsepsyon an konekte tradisyon ansyen patisri ak fason ewopeyen fè pen. Logo a baze sou de motif Oryantal, woulo papye k ap deroule a ak bwat kado ki mwatye louvri a. Tras dwat karaktè Ru a tounen yon woulo swa, yon siy eritaj. Karaktè Yi a pèdi radikal gòch li, kite eleman Li a, ki sanble ak yon kado k ap louvri. Yon motif zegwi pen parèt sou so ak bann santi, enprime sou materyèl dirab. Bwat kado yo prezante patisri yo kòm souvni kiltirèl vil la.
The Recognition
About the A' Design Award Fè
Ruyi Dim Dong Idantite Mak pou Boulanjri se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Ruyi Dim Dong Idantite Mak pou Boulanjri pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Ruyi Dim Dong Idantite Mak pou Boulanjri pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- East West Alchemy Revive ancient pastry techniques alongside European bread artistry, bridging tradition and modernity through taste.Gifts with Soul Through culinary craftsmanship, design curated gift boxes blending Eastern aesthetics with functionality, transforming pastries into edible ambassadors of a city cultural essence.
- Dimensions & Packaging
- Inspired by the brand slogan Pines need not envy peach blossoms, the primary visual system captures the layered texture of pine needles, rendered on sustainable materials to evoke an Eastern aesthetic of timeless elegance. This transforms routine purchases into lightweight cultural encounters. The pine motif extends across seals and belly bands, symbolizing the product enduring quality steadfast as ancient pines.
- Tags
- Health, Creativity, Baking, Chinese, Oriental
- Production Technology
- The visual system distills six operational pillars into essential graphic forms Brand Philosophy, Target Audience, Usage Scenarios, Daily Freshness, Clean Ingredients, Cultural Remix, Through rigorous formal reduction, each business imperative becomes an actionable design syntax.
- Design Challenge
- The project requires the seamless integration of multiple elements to simultaneously communicate the brand core identity, embody Oriental aesthetics, and ensure versatile application across diverse scenarios.
- Research
- Committed to conveying brand essence with minimalist clarity, unlocking expansive possibilities while ensuring sustainable brand evolution.
- Inspiration
- The design draws from dual Eastern motifs the unfurling scroll and the partially opened gift. The scroll embodies the enduring legacy of tea and dim sum culture, while the half revealed gift box captures the delightful moment of unwrapping a souvenir.The character Ru transforms into scroll like silk ribbons, symbolizing heritage; Yi is deliberately halved, leaving only its right component Li as an unboxed surprise reflecting the subtle grace of Eastern aesthetics.
- Project Duration
- Designed in September 2023 for Nanning, Guangxi, China
- Operation Flow
- Anchored in Ming style typography, the right stroke of the character Ru is reimagined as an unfurling scroll its silk like curves converging into a gracefully tapered form, embodying the enduring legacy of tea house culture. The left radical of Yi is intentionally concealed, allowing its right component Li to emerge like a half revealed gift box, subtly evoking the ceremonial unveiling of Eastern refinement.
- Patents
- Copyrights belong to Hong Jia Min, 2023.
- Team Members
- Hong Jia Min
- Image Credits
- Hong Jia Min
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