94Hilook Konsepsyon Idantite Antrepriz pa Eason Liu and Elvis Ku

Dizayn 94Hilook Konsepsyon Idantite Antrepriz pa Eason Liu and Elvis Ku se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2026 A' Design Award Bwonz nan Kategori Konpetisyon Grafik.

BwonzGrafik· 2026

94Hilook Konsepsyon Idantite Antrepriz

pa Eason Liu and Elvis Ku

Kliyan: DaDao International Brand Research & Design Institute

Gayan A' Design Award Bwonz nan Kategori Grafik

8,173

Gayan Pri Verifye

Verifye Estati Pri pou #174826

Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan 94Hilook Konsepsyon Idantite Antrepriz

94HiLook se yon sistèm idantite antrepriz ki te kreye pou yon magazen ibrid ki konbine yon sipèmache seleksyone, yon restoran yakiniku ak yon ba kafe. Logo a melanje kòn towo, yon ke pwason ak chif 94 pou reprezante seleksyon pwodwi ki soti nan tè ak lanmè. Palèt koulè wouj ak nwa a enspire de atizana lak Japonè, avèk lò, ble ak gri klè kòm koulè sipò. Konsepsyon an fè referans ak lespri atizan Mache Tsukiji nan Tokyo. Règ mizanpaj modilè aplike idantite a sou siyalizasyon, anbalaj, fasad devan magazen an ak medya sosyal.

Rekonesans lan

Konsènan A' Design Award Bwonz

94Hilook Konsepsyon Idantite Antrepriz se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann 94Hilook Konsepsyon Idantite Antrepriz pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. 94Hilook Konsepsyon Idantite Antrepriz satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: The brand's core principles are "Freshness, Quality, Trendiness". CI Design focuses on the integrated application of cultural translation, incorporating the cultural atmosphere and artisan spirit of Tokyo's Tsukiji Market. The visual core combines bull horns and a fish tail with the numeral "94", symbolizing the brand's dedication to professional product selection and culinary craftsmanship, while the primary color scheme uses red and black inspired by Japanese lacquerware.
Dimansyon & Anbalaj: This is a non-physical identity system comprising logo design, brand color palette, typography, and modular layout rules. It is applied across digital and physical channels, including storefront facade, signage, packaging, and social media.
Etikèt: CIS Design, Logo Design, Dadao, Taiwan, 94HiLook
Teknoloji Pwodiksyon: The logo combines bull horns, a fish tail, and the number 94, symbolizing expertise in curating products from both land and sea. Inspired by traditional Japanese lacquerware, the red and black color scheme highlights meat in the supermarket and fire in the yakiniku area, creating both cultural depth and visual impact. Supporting colors such as gold, blue, and light gray add diversity and reflect the lively spirit of Tsukiji Market. The building facade takes cues from Japanese fabric door curtains, continuing the red and black palette.
Defi Dizayn: Positioned as a community supermarket, the space encourages inclusivity through coffee gatherings, curated product displays, and yakiniku dining, fostering connections among diverse users. Digital menus reduce paper waste, and multilingual visuals improve access to information. The overall design merges modular visual identity with spatial planning to reflect the brand belief that good design supports sustainability. This system builds emotional ties with customers, promoting thoughtful choices in buying and eating, while supporting local brands and responsible food culture.
Rechèch: The brand is renamed as 94HiLook. In Chinese semantics, this name intuitively evokes fresh meat products and is also chosen considering the aesthetic balance of the font strokes. The design incorporates the owner's aspiration for the cultural experience of Tsukiji Market and translates the brand's meticulous, refined traits, corresponding to the artisan spirit, into visual vocabulary. This allows customers to personally participate in the journey of ingredients, from selection and preparation to enjoyment, and review their food choices through the experience.
Enspirasyon: The founder of 94HiLook leveraged their professional chef background and years of experience in live streamed product selection to create a hybrid store combining Japanese yakiniku, a supermarket, and a coffee bar. The initial purpose of the brand refresh was to enhance the quality of the pickup store and transform it into a hybrid supermarket, restaurant operation. This was ultimately refined into an upscale curated supermarket combined with individual yakiniku and a coffee bar.
Dire Pwojè: The project finished in 2025 in Taiwan.
Fliks Operasyon: The modular identity system prioritizes clarity and a defined information hierarchy, ensuring effective communication. It integrates online and offline channels according to brand needs, enabling the team to operate efficiently using standardized guidelines. The rebrand to 94HiLook uses "94", which phonetically resembles meaning "just is" in Chinese, to directly convey the brand message. Geometric subsidiary patterns streamline promotional material production, using orderly aesthetics to balance vibrant product colors, enhancing marketing flexibility and efficiency.