Tang Chao Kemasan Teh untuk Perjalanan by Yongjun Chen and Huang Zhang is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Desain Kemasan Competition Category.
PerakKemasan· 2020
Tang Chao Kemasan Teh untuk Perjalanan
by Yongjun Chen and Huang Zhang
Client: Shenzhen Tangchao Tea Culture Communication Co., Ltd.
A' Design Award Perak Winner in Kemasan Category
- 21,818
- Verified Award Winner
- Verify Award Status for #101104
The Design
About Tang Chao Kemasan Teh untuk Perjalanan
Tang Chao adalah desain kemasan untuk teh perjalanan. Kotak persegi kecil ini menampung bata teh dalam bentuk ringkas yang sesuai untuk bepergian. Kotak tersebut dibangun dengan struktur sambungan pen dan lubang (tenon dan mortise), sehingga tidak diperlukan lem. Bambu digunakan untuk kotaknya, dan kertas kraft digunakan untuk kemasan luarnya, yang menekan biaya tetap rendah serta mendukung hasil yang ramah lingkungan. Gesper cincin dan tali pengikat memungkinkan kotak ini digantung, dipegang, atau dibawa. Sudut-sudutnya yang membulat juga dapat menekan titik-titik refleksi pada tangan, sebuah praktik yang diambil dari pengobatan tradisional Tiongkok. Kotak ini dapat digunakan kembali.
The Recognition
About the A' Design Award Perak
Tang Chao Kemasan Teh untuk Perjalanan adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Tang Chao Kemasan Teh untuk Perjalanan diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Tang Chao Kemasan Teh untuk Perjalanan adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging.
2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying.
4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture. - Dimensions & Packaging
- tea box: 55*55*55mm
tea bag: 70*70*90mm - Tags
- Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
- Production Technology
- 1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases.
3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept. - Design Challenge
- 1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly.
2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of the hand and promote blood circulation. - Research
- Research Type: Product Development and Theoretical Research
Research goal: Create a green packaging for travel tea
Research methods: design creativity, cultural heritage, physical development
Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture. - Inspiration
- 1. People's need for tea boxes during travel
2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health.
3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China
4. Environmental protection, health and green life concept - Project Duration
- The project finished in November 2019 in Shenzhen, China
- Operation Flow
- Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.
- Team Members
- Yongjun Chen
Huang Zhang
Lei Xu
Peixiang Gao
Quantao Su
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