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Pepsi Culture Can Series Kemasan Kaleng Minuman by PepsiCo Design and Innovation

Pepsi Culture Can Series Kemasan Kaleng Minuman by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 A' Design Award Emas in Desain Kemasan Competition Category.


EmasKemasan· 2021

Pepsi Culture Can Series Kemasan Kaleng Minuman

by PepsiCo Design and Innovation

Client: PepsiCo Design & Innovation

A' Design Award Emas Winner in Kemasan Category

48,331

Verified Award Winner

Verify Award Status for #118919

Colors

The Design

About Pepsi Culture Can Series Kemasan Kaleng Minuman

Pepsi Culture Can Series adalah program kemasan edisi terbatas untuk kaleng minuman. Rangkaian ini menerapkan desain hiperlokal pada kaleng yang dijual di pasar-pasar di seluruh dunia. Lebih dari 40 desain unik diciptakan, dan rangkaian ini diaktivasi di lebih dari 10 negara. Setiap desain mengambil inspirasi dari budaya lokal, termasuk simbol, makanan, citra, musik, dan arsitektur. Gagasan utamanya adalah berpikir secara global dan bertindak secara lokal. Pepsi Culture Can Series merayakan semangat, budaya, dan komunitas pasar-pasar lokal.

The Recognition

About the A' Design Award Emas

Pepsi Culture Can Series Kemasan Kaleng Minuman adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. Pepsi Culture Can Series Kemasan Kaleng Minuman diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Pepsi Culture Can Series Kemasan Kaleng Minuman menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Think globally. Act locally. That is the mantra for the Pepsi Culture Can Series. This limited-edition packaging initiative realized unique, hyperlocal designs for markets all across the globe. This series was activated in over 10 countries and expressed through more than 40 unique designs.
Tags
Packaging, Beverage
Inspiration
Our identity, pride, and sense of community were stronger than ever in 2019. The Pepsi Culture Can Series is a global platform designed around those things that bind us together. The symbols. The food. The images. The music. The architecture. All the stuff of culture we turn to for hope and joy. This global series celebrates the spirit, the culture and the community of our local markets.
Team Members
PepsiCo Design & Innovation

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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