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Milano System Ransel Modular oleh Modula Milano

Karya Milano System Ransel Modular oleh Modula Milano adalah pemenang yang sangat dihormati dari 2021 A' Design Award Emas yang sangat bergengsi dalam Kategori Kompetisi Desain Aksesori Fesyen dan Perjalanan.


EmasAksesori· 2021

Milano System Ransel Modular

oleh Modula Milano

Klien: Modula Milano

Pemenang A' Design Award Emas dalam Kategori Aksesori

75,994

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan untuk #124206

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Desain

Tentang Milano System Ransel Modular

Milano System adalah ransel urban modular buatan Italia. Tas utamanya berukuran tinggi 480 mm, lebar 300 mm, dan kedalaman 170 mm, dengan kapasitas 25 liter yang dapat diperluas hingga 35 liter. Modul-modul terpisah, meliputi pengatur laptop, anchor, blok harian, dan blok pengemasan, dapat dipasang dan dilepas dari tas utama. Perangkat pengunci magnetis memungkinkan pembukaan dan penutupan hanya dengan satu tangan. Bahan yang digunakan tahan gesekan dan tahan air. Dua kompartemen serta beberapa kantong menjaga barang-barang sehari-hari tetap tertata rapi.

Pengakuan

Tentang A' Design Award Emas

Milano System Ransel Modular adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. Milano System Ransel Modular diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Milano System Ransel Modular menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan
Milano System is a 100%-made-in-Italy modular urban backpack designed to meet the needs of global citizens.
Characterized by modularity, the Milano System can be customized by combining different modules that can be easily attached and detached from the main pack.
It is made with functionality in mind and can be customized by combining the following parts: Milano Backpack - the main pack, Laptop Organizer, Anchor, Everyday Block, Packing Block.
Dimensi & Kemasan
480mm height x 300mm width x 170mm depth (240 when expanded)
Weight: 900gr (only the Milano backpack)
Volume: 25 L (35 L expanded)
180-degrees opening
Fully water-resistant
2 separated compartments with multiple pockets for ultimate organization
Tag
modular backpack, Italian design, Made in Italy, backpack made in Italy
Teknologi Produksi
CORDURA fabrics - engineered with cutting-edge technologies to deliver best-in-class resistance to abrasion and tears.
Lorenzi fabrics - leather-like fabrics that are waterproof and highly resistant
Hypalon - high strength fabrics in the details providing an attachment of future accessories and modules.
Fidlock - innovative magnetic locking hardware
Tantangan Desain
The first challenge was to find an intuitive and easy-to-use modular system. We researched the military field and came up with a solution based on innovative magnetic hooks. This system allows us to offer a product that is both technical and user-friendly. The second one was building a supply chain entirely based in Italy that would balance quality and price and we successfully achieved this by finding reliable suppliers. We managed to develop the project during all the lockdowns due to Covid-19
Riset
We did in-depth market research to identify all the pros and cons of both modular and non-modular backpacks on the market. We also did qualitative & quantitative research with questionnaires to a group of people from different cities of Europe (who belong to our target group) to understand the needs and what they would prefer in a daily backpack both from the point of view of functionality and design.
Inspirasi
Like most people who live in the urban landscape, we spend our days living our lives at full speed. A backpack is our best companion in our dynamic life, where we carry everything we need to stay on the go. However, the variety of activities requires us to overfill them or carry multiple bags. That's how we came up with the idea of creating an ultra-versatile modular backpack, combining the functionality found in the best backpacks, with Italian aesthetics and carefully selected materials.
Durasi Proyek
The project started in January 2020 and finished in March 2021 in Milan, Italy.
Alur Operasi
Featuring Fidlock innovative magnetic locking hardware, you can effortlessly lock and unlock your backpack with one-hand management. The backpack has two compartments, three inner pockets, and one front pocket to quickly access your essentials.
While the Milano Anchor provides modularity through the magnetic system that quickly and securely attaches modules to the pack.
Anggota Tim
Alex Feriotto
Sebastian Pinotti
Nevena Pavloska
Dario Ruggeri
Gaia Venuti
Beatrice Cavalli
Chiara Penasa
Kredit Gambar
Image #1: Maurizio Costa
Image #2: Maurizio Costa
Image #3: Maurizio Costa
Image #4: Maurizio Costa
Image #5: Maurizio Costa

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