Have a Nice Can Kemasan Makanan by Kaoru Mizuno - Mother Inc.

Have a Nice Can Kemasan Makanan by Kaoru Mizuno - Mother Inc. is a highly esteemed winner of the very prestigious 2022 A' Design Award Emas in Desain Kemasan Competition Category.

EmasKemasan· 2022

Have a Nice Can Kemasan Makanan

by Kaoru Mizuno - Mother Inc.

Client: Irom Inc

A' Design Award Emas Winner in Kemasan Category

57,784
Verified Award Winner
Verify Award Status for #127324

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Have a Nice Can Kemasan Makanan

Have a Nice Can adalah desain kemasan untuk merek makanan laut kalengan buatan tangan. Rangkaian ini mencakup selongsong (sleeve) untuk satu kaleng, tas hadiah untuk tiga kaleng, serta kotak hadiah untuk enam, sembilan, dan dua belas kaleng. Pegangan tas hadiah menggunakan tali yang mengingatkan pada suasana pelabuhan nelayan. Kotak hadiahnya memadukan warna oranye cerah yang melambangkan matahari dan biru yang melambangkan laut. Ilustrasi ikan dicetak pada kedua sisi selongsong, sehingga pola tersebut berlanjut ketika kemasan disusun bersebelahan membentuk tampilan pajangan di toko. Kertas bersertifikat ramah lingkungan digunakan pada kemasan ini, dan kalengnya dibiarkan tanpa label agar mudah didaur ulang.

The Recognition

About the A' Design Award Emas

Have a Nice Can Kemasan Makanan adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. Have a Nice Can Kemasan Makanan diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Have a Nice Can Kemasan Makanan menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used not only for package, but also as a store display which direct the boundless sea.
Dimensions & Packaging: Environmentally friendly paper is used for the packaging.
The cans are unlabeled so that they can be easily recycled and can be directly cooked.
Tags: canned food, packaging,
Production Technology: The package consists of an individual packaging sleeve, a gift bag of 3 cans, a gift box of 6 cans, 9 cans and12 cans, and environmentally friendly paper is used for them as much as possible.
For example, a packaging sleeve and gift bag use paper made of FSC material certified, and paper of box uses the "Green Aid Paper Series," which is originally set by a Japanese paper manufacturer for the purpose of reducing the environmental burden.
Design Challenge: The appearance, paper and texture of the package that conveys the brand's high-quality ingredients and careful work.
Research: The client runs a restaurant, and the corona pandemic is affecting store sales.
We aim to regain sales by providing new services in the style of canning that suits the new lifestyle of stay home.
When the store is open, 3cans of package is available so that customers who come to the store can easily take it home, and when it is difficult to visit the store, 9 cans or 12 cans of packages can be purchased online as a gift for yourself or your friends without worrying about cans weight and infection. They are currently keeping strong sales.
Inspiration: Package design for handmade craft canning brand which is created by Japanese seafood restaurant. The handle of the gift bag uses a rope that resembles a fishing port.
The gift box is made up of bright orange (sun) and blue (sea).Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used as a store display which direct the boundless sea.
Project Duration: The project lasts about 1 year, designed and produced in Japan.
Operation Flow: The package consists of individual packaging sleeve, gift bag of 3 , gift box of 6, 9 and12.
A Handle of gift bag uses a rope that resembles a fishing port.
Gift boxes are made up of bright orange (sun) and blue (sea).
Can body has no decorations and labelling so that it can be used over direct heat at home or camping.
Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side so they can use as a store display which direct the boundless sea.
Team Members: Kaoru Mizuno
Image Credits: MOTHER Inc.