Noble 16 Zhenxuan Kemasan Minuman Keras oleh Jingdezhen Jiushan Creative Co., Ltd.

Karya Noble 16 Zhenxuan Kemasan Minuman Keras oleh Jingdezhen Jiushan Creative Co., Ltd. adalah pemenang yang sangat dihormati dari 2023 A' Design Award Perunggu yang sangat bergengsi dalam Kategori Kompetisi Desain Kemasan.

PerungguKemasan· 2023

Noble 16 Zhenxuan Kemasan Minuman Keras

oleh Jingdezhen Jiushan Creative Co., Ltd.

Klien: Guiniang Liqour Co., Limited

Pemenang A' Design Award Perunggu dalam Kategori Kemasan

10,159

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan untuk #141872

Lihat di A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desain

Tentang Noble 16 Zhenxuan Kemasan Minuman Keras

Noble 16 Zhenxuan adalah kemasan yang dirancang untuk minuman keras premium. Botolnya mengikuti bentuk klasik Baijiu dan terbuat dari keramik berglasir hitam. Garis-garis mengalir dan relief diukir pada permukaannya dengan teknik relief barat. Motif pada leher botol terinspirasi dari motif bunga majemuk Tiongkok dan ornamen sulur gulung khas barat. Labelnya dicetak di atas kertas bermotif keemasan dan gelap. Kotak kayu bercat di bagian luar menggunakan pelapisan menyerupai kulit dan hot stamping emas. Halaman di bagian dalam menampilkan roda cita rasa yang menggambarkan profil rasanya. Tujuannya adalah memadukan budaya minuman keras Tiongkok dan barat.

Pengakuan

Tentang A' Design Award Perunggu

Noble 16 Zhenxuan Kemasan Minuman Keras adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Noble 16 Zhenxuan Kemasan Minuman Keras diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Noble 16 Zhenxuan Kemasan Minuman Keras memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: This premium liquor packaging aims to convey the blended methods of the East and the West contained in the product to users via the international and modern design. The design team utilized classy materials and technologies to perfectly integrate traditional Chinese Baijiu culture and fashionable western elements, thereby providing a multisensory experience for users. Such a design enables the packaging to boast a smooth texture with a sense of light luxury and a high collection value.
Dimensi & Kemasan: 148*120*280mm
Tag: Liquor, wine, package design
Teknologi Produksi: The black-glazed ceramic body brings about a strong sense of time precipitation. The lines carved through the western relief technology strengthen the modernity of the product, forming a sharp contrast to the historical sense of the body. The golden and dark patterned paper applied in the label offers users a classy visual and tactile experience.
The outer painted wooden box adopts leather-like mounting supplemented with the gold stamping process to elevate the collection value of the product.
Tantangan Desain: Considering the product positioning, the packaging needs to create a recognizable cultural symbol to ensure the product can be accepted by both local users and western consumers. Refining traditional Baijiu culture and controlling western mixology presented, the designer team made a compromise between Chinese and western liquor culture to realize perfect blending of different culture, interpret the blended methods contained in the product and create an exclusive symbol of this premium liquor.
Riset: The black and gold color matching paired with the golden liquor label visually presents the quality of the product, helping to gain user trust. The inside page of the outer painted box introduces the concept of the flavor wheel that is from the flavor structure of the West, which achieves visual flavor description. In this way, a design idea of professionalism and rigour is reflected so that the product can be well accepted by users.
Inspirasi: The packaging follows the classic bottle shape of Baijiu to continue the product identity and show the charm of the East and a sense of time precipitation, arousing a spiritual resonance with local consumers. Designed based on fashionable western mixology, the flowing lines and reliefs lead to a vigorous modernity to satisfy the taste of western users. The design team well blended two cultures in sharp contrast to convey a harmonious beauty, helping to form an exclusive symbol of this product.
Durasi Proyek: The project began in Jingdezhen City in December 2021 and was completed in Jingdezhen City in February 2022.
Alur Operasi: The round and smooth black-glazed ceramic body combined with the flowing and abstract reliefs and lines on its surface gives a more layered experience of grip and touch. The pattern on the bottleneck draws inspiration from Chinese composite flowers and western scroll grass, visually conveying charm of the product blending Chinese and western cultures. Via rigorous information layout and color contrast, the classy label increases fun of reading for users.
Anggota Tim: HN LIU
FANG TAI