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Jxb Probiotics Kemasan Probiotik by Tiger Pan

Jxb Probiotics Kemasan Probiotik by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award Perunggu in Desain Kemasan Competition Category.


PerungguKemasan· 2023

Jxb Probiotics Kemasan Probiotik

by Tiger Pan

Client: Shanghai Junxiaobao Health Technology Co., Ltd.

A' Design Award Perunggu Winner in Kemasan Category

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Verified Award Winner

Verify Award Status for #144947

Colors

The Design

About Jxb Probiotics Kemasan Probiotik

Jxb Probiotics adalah desain kemasan untuk produk kesehatan probiotik. Unit tunggal terkecilnya berbentuk seperti astronaut kecil, sebuah figur yang mengesankan penjaga tubuh. Kotak luarnya dibuat dari karton yang dapat didaur ulang dengan diameter 137 milimeter dan tinggi 130 milimeter. Setiap kotak dalam berukuran diameter 24 milimeter dan tinggi 45 milimeter. Pencetakan menggunakan tinta yang bebas pelarut dan senyawa organik volatil. Unit-unit kecil tersebut dapat disimpan dan digunakan kembali sebagai benda dekoratif.

The Recognition

About the A' Design Award Perunggu

Jxb Probiotics Kemasan Probiotik adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Jxb Probiotics Kemasan Probiotik diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Jxb Probiotics Kemasan Probiotik memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In China, the market of probiotics is going through a period of chaotic but rapid development and packages are out of order and off standard, which also reflects a low recognition of consumers. Inspired by a little spaceman looking upon the starry sky carries out the responsibility to guard people's body. The reused pulp material is used to make the outer pack and the smallest single units can be reused. Through the guardian shape, a caring personality of the brand is shaped and a sense of scientific expertise is fully conveyed.
Dimensions & Packaging
Box: diameter 137mm x height130mm
Inner box: diameter 24mm x height 45mm
Tags
probiotics, health, space, spaceman, packaging, Tiger Pan
Production Technology
Made of 100% recyclable cardboard.Printed with FSC certified VOC free and solvent free UV inks, the process is safer for the environment and has virtually zero carbon emissions.
Design Challenge
The small figure of spaceman is well accepted by consumers and it is reused into playful things, such as car decoration or mini vase in a row.
Research
The spaceman like shape of the smallest unit of the probiotics is uniquely distinguishing the product with all other competitive ones. And it reminds people to really pay attention to intestine and stomach health.
Inspiration
The inspiration is from the guardian image of spaceman. Probiotics are like our personal bodyguard, only inside the body.
Project Duration
2021 September to 2022 August, designed in Shenzhen.
Operation Flow
While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of JXB needs to be presented to consumers in a contemporary aesthetic.
Team Members
Chief Designer:Tiger Pan
Assistant Designer:Yahui Wang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Project Manager: Lei Peng
Image Credits
Tiger Pan

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