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Tick Tock Galeri Jam Tangan by Omid Majdtaheri and Sara Golzarroshan

Tick Tock Galeri Jam Tangan by Omid Majdtaheri and Sara Golzarroshan is a highly esteemed winner of the very prestigious 2023 A' Design Award Perak in Desain Ruang Interior dan Pameran Competition Category.


PerakInterior· 2023

Tick Tock Galeri Jam Tangan

by Omid Majdtaheri and Sara Golzarroshan

A' Design Award Perak Winner in Interior Category

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The Design

About Tick Tock Galeri Jam Tangan

Desain Galeri Jam Tangan Tick Tock yang terletak di Yazd, Iran, dalam ruang kecil dengan penekanan pada efek visual yang sederhana, berbiaya rendah, dan modern, merupakan pengalaman yang istimewa. Galeri ini adalah pencerita dari sebuah permainan yang terhenti dalam waktu. Konsep utama terinspirasi dari permainan Tetris. Bentuk-bentuk yang ditempatkan bertumpuk satu sama lain menciptakan bentuk acak. Tidak seperti permainannya, di sini, kotak-kotak dengan dimensi yang sama, namun dengan perubahan arah, disatukan, dan hal itu dapat mengubah fungsinya: Seperti perubahan jarum jam dalam sehari, yang mengarah pada perubahan fungsi pengguna.

The Recognition

About the A' Design Award Perak

Tick Tock Galeri Jam Tangan adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Tick Tock Galeri Jam Tangan diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Tick Tock Galeri Jam Tangan adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design of this gallery with emphasis on a simple but different display, low cost, and modern visual effect, was a special experience. This project is based on providing an experience of being in an entertainment place. In other words, this gallery is the narrator of a game ceased in time. That is to say, in a formal and playful look, we put the user in a playground where the game has already started and is supposed to be continued by the user without realizing it.
Dimensions & Packaging
Width 3200 mm x Depth 2800 mm x Height 2400 mm
Tags
Tick Tock, Watch, Gallery, Conceptual Design, Module, Form, Iran, Yazd
Production Technology
This gallery is located in Yazd. An area where there are many clays block-making factories. Blocks which are sometimes square and have the same dimensions. This made us to choose clay blocks due to their abundance, reasonable price, and modularity. However, such material with neutral color needs an inverse complement. Choosing a native plant leads to a good feeling.
Design Challenge
In the modern world, inhabitants of Yazd are obsessed with ups and downs. Our intention was to provide a space to separate people from these bustles. With a close look at the composition of Yazd urban plan, we can witness a formal approach to its context. This, however, has become less prominent, and perhaps this neglect has caused the indifference among people. Thus, staying away from city distractions is possible by being in an environment derived from the traditional architecture of Yazd.
Research
During this project, we tried our best to free the citizens from the hustle and bustle of city life by creating a formalistic space derived from the architecture of Yazd. This prompted us to take a closer look at the composition of the city and create a modular with a simple collage of its urban plan that reminds us of the traditional houses with courtyards. Modules that are the same size and are placed next to each other. Thus, while entering this space, the user feels like a plan of Yazd in the modern world with a taste of the past.
Inspiration
The primary concept of this project has been inspired by the Tetris game. Shapes that are placed on top of each other arbitrarily or sometimes randomly create a random shape. However, unlike the Tetris game, where different shapes are put together, in this gallery, square boxes with the same dimensions, but a change in their directions (rotation), are put together, and that can change the function of each box.
Project Duration
Tick-Tock gallery is a conceptual (futuristic design) located in Yazd, a historical city in the center of Iran.
Operation Flow
This gallery is the narrator of a game ceased in time. In fact, in the project square boxes with the same dimensions, but a change in their directions are put together, and the user can change the function of each box. For example, one box is a place for keeping plants, another is a place for exhibiting watches, and other boxes have other functions according to the design of the user.
Team Members
Omid Majdtaheri
Sara Golzarroshan
Image Credits
Image #1: CG Artist Omid Majdtaheri, Tick-Tock, 2022.
Image #2: CG Artist Sara Golzarroshan, Tick-Tock, 2022.
Image #3: CG Artist Omid Majdtaheri, Tick-Tock, 2022.
Image #4: CG Artist Sara Golzarroshan, Tick-Tock, 2022.
Image #5: CG Artist Omid Majdtaheri, Tick-Tock, 2022.

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