Serum Kemasan Kosmetik by Andromachi Kakava

Serum Kemasan Kosmetik by Andromachi Kakava is a highly esteemed winner of the very prestigious 2024 A' Design Award Besi in Desain Kemasan Competition Category.

BesiKemasan· 2024

Serum Kemasan Kosmetik

by Andromachi Kakava

Client: ABC Design Communication

A' Design Award Besi Winner in Kemasan Category

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Verified Award Winner

Verify Award Status for #152722

View at A' Design Award Press Release Award Badge

Colors

The Design

About Serum Kemasan Kosmetik

Simbolisme visualnya dengan bendera grand prix mengomunikasikan kecepatan dan efektivitas aksi anti-kerut produk. Refleksi dari kekuatan dan kecepatan kemampuan rekonstruktif produk pada kulit manusia menjadi inspirasi di balik desain visual ini. Untuk menggarisbawahi kapasitasnya, inspirasi diambil dari bendera kotak-kotak hitam putih grand prix, yang menandakan peluncuran cepat produk dalam memberikan perlindungan pada kulit. Bagian tersulit dari proses ini adalah kolaborasi dengan percetakan, untuk mencapai efek emboss pada kotak perak.

The Recognition

About the A' Design Award Besi

Serum Kemasan Kosmetik adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Serum Kemasan Kosmetik diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Serum Kemasan Kosmetik dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Frezyderm's Face Serum boxes are intended for doctors only and was created to be given to them as an information promotion kit.
Its visual symbolism with the grand prix flag communicates the speed and effectiveness of the product's anti-wrinkle action.
Dimensions & Packaging: Box: Width 202,5mm x Depth 46,623mm x Height 108,3mm
Tags: cosmetics, frezyderm, serum, silver, packaging
Production Technology: The Series contains 6 different Serums that help skin elasticity, reduce wrinkles and moisturize the skin, enhancing the basic skin care cream.
The metallic texture of the packaging combined with the embossed pattern, the colors and the FACE SERUM logo herald a unique and effective action.
Design Challenge: The hardest part of the process was the collaboration with the printer, in order to achieve the emboss on the silver box.
Research: Frezyderm's Face Serum boxes where created to be given to doctors as information and as a treatment suggestion for their patients.
The reference to the power and speed of the product in rebuilding the skin was the inspiration for the visual design with a checkered pattern dominating printed and embossed on the metallic paper.
So the symbolism wins the impressions and the experts are conquered.
Inspiration: The reflection of the power and speed of reconstructive abilities of the product on the human skin was the inspiration behind the visual design.
To underline its capacity, we were inspired after the black and white checkered flag of the grand prix, marking the product's rapid launch at providing the skin with protection.
Project Duration: The project started in April 2022 in Athens and finished in November 2022 in Athens.
Operation Flow: Frezyderm Face Serum case is addressed to dermatologists specifically and was created to be distributed to them as information promotion kit.
Team Members: George Ziakas
Andromachi Kakava