Botaniera Original Firming Essence Kemasan Perawatan Kulit by Chun Xue Creative Design

Botaniera Original Firming Essence Kemasan Perawatan Kulit by Chun Xue Creative Design is a highly esteemed winner of the very prestigious 2024 A' Design Award Perunggu in Desain Kemasan Competition Category.

PerungguKemasan· 2024

Botaniera Original Firming Essence Kemasan Perawatan Kulit

by Chun Xue Creative Design

Client: Botaniera (Hangzhou) Health Science and Technology Co., Ltd.

A' Design Award Perunggu Winner in Kemasan Category

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Verified Award Winner

Verify Award Status for #156437

View at A' Design Award Press Release Award Badge

Colors

The Design

About Botaniera Original Firming Essence Kemasan Perawatan Kulit

Botaniera Original Firming Essence adalah desain kemasan perawatan kulit untuk esensi wajah yang diformulasikan bagi kulit sensitif. Botol bersalut buram ini berukuran 42 kali 42 kali 133 milimeter dan mengikuti bentuk Dendrobium, bahan utamanya. Badan botol berbentuk silindris dengan cincin tengah transparan berwarna hijau yang memiliki garis lekuk halus tidak beraturan, mengingatkan pada pertumbuhan tanaman yang melilit ke atas. Gradasi warna kuning dan hijau merujuk pada batang dan daun. Cincin cekung tersebut memberikan genggaman yang nyaman, sementara pompa vakum mencegah masuknya udara sekaligus mengontrol takaran penggunaan.

The Recognition

About the A' Design Award Perunggu

Botaniera Original Firming Essence Kemasan Perawatan Kulit adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Botaniera Original Firming Essence Kemasan Perawatan Kulit diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Botaniera Original Firming Essence Kemasan Perawatan Kulit memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This essence is formulated for individuals with sensitive skin. The innovative packaging of the product takes inspiration from the growth form of Dendrobium, the core ingredient of the essence, and showcases the aesthetic, conveying the benefits of antiageing qualities, as well as care for the skin. The shape of a column with a centre ring imitates the growing of Dendrobium that along the support by employing irregular and smooth chine lines, which echoes the vitality of the natural plants.
Dimensions & Packaging: product dimensions, 42 mm x 42 mm x 133 mm
Tags: Essence Packaging, Dendrobium Element, Spiral Structure with Centre Ring, Minimalist Aesthetics, Vacuum Pump Structure
Production Technology: The frosted bottle features a gradient of yellow and green hues, complemented by a green transparent centre ring structure. The frosted material imparts a delicate touch and presents a soft visual effect when exposed to light. The combination of colours and textures results in a visually harmonious effect that corresponds with the efficacy of the product.
Design Challenge: The design team faced the challenge of incorporating the spiral form of Dendrobium into the product. To accomplish this, the team employed a simple design language, creating irregular and smooth chine lines in the centre ring structure. The artistic interpretation of plant growth showcases the coiled upward posture along the support of Dendrobium, highlighting its vitality. Additionally, the design retains the spiral momentum of the molecular chain while injecting a sense of technology.
Research: In the current era, many skincare brands prioritise demonstrating natural and scientific ingredients inherent in their products through packaging design to bolster consumer confidence in them. This packaging adeptly captures this trend by outlining the growth posture and appearance characteristics of Dendrobium. It effectively presents a visual representation of vitality and beauty while also conveying the dedication of the brand to employing natural and organic ingredients.
Inspiration: The Dendrobium is known for upward growth posture and remains coiled when dried for medicinal purposes. Inspired by this, the design team created a centre ring structure that simulates the multiple nodes of the Dendrobium, presenting the dynamics of growth posture with chine lines. The design features a gradient of yellow and green colours from the Dendrobium stem leaves, which provides users with a natural and vital visual experience, showcasing the natural and safe properties of the product.
Project Duration: The project was initiated in November 2022 and completed in January 2024 in Hangzhou over a period of one year and two months.
Operation Flow: The centre ring has a concave and undulating shape that offers a comfortable grip. Additionally, the design increases friction, preventing accidental dropping when used with wet hands. The design also makes it easier for users to unscrew the cap.
The vacuum pump structure has the ability to isolate air effectively, ensuring the safety of the essence and preserving the activity of the internal ingredients. It also facilitates precise control of dosage, reduces waste of internal materials.
Team Members: Yuzhi Zhang
YouPeng Sun
Bingyu Xu