Karya Kinokomeshi Kemasan oleh Kikumi Yoshida adalah pemenang yang sangat dihormati dari 2025 A' Design Award Perunggu yang sangat bergengsi dalam Kategori Kompetisi Desain Kemasan.

PerungguKemasan· 2025

Kinokomeshi Kemasan

oleh Kikumi Yoshida

Klien: Taiai Co.

Pemenang A' Design Award Perunggu dalam Kategori Kemasan

14,013

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan untuk #164676

Kunjungi Situs Lihat di A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desain

Tentang Kinokomeshi Kemasan

Set kamameshi ini menawarkan pengalaman bersantap di luar ruangan, memungkinkan Anda menikmati cita rasa jamur di alam. Kemasan ini menampilkan gambar pegunungan Prefektur Ehime, dengan stamping foil emas pada logo untuk sentuhan yang elegan. Warna-warna cerah yang terinspirasi dari perlengkapan outdoor menonjol di lingkungan alami. Kotak yang kokoh dapat menopang berat nasi dan dashi, memastikan daya tahan selama transportasi. Desain ini menyeimbangkan kepraktisan dengan koneksi mendalam terhadap alam, menjadikan set ini ideal bagi pecinta kegiatan outdoor yang mencari kenyamanan dan kerajinan berkualitas tinggi.

Pengakuan

Tentang A' Design Award Perunggu

Kinokomeshi Kemasan adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Kinokomeshi Kemasan diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Kinokomeshi Kemasan memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: This kamameshi set is designed to allow you to enjoy the flavor of mushrooms in an outdoor setting. The background features the mountains of Ehime Prefecture, with the logo accentuated by gold foil stamping. The vivid colors, inspired by outdoor goods, are based on the concept of standing out in nature.
Dimensi & Kemasan: 130 mm (W) x 35 mm (D) x 200 mm (H)
Tag: Kamameshi, Japanese food, package design, Japanese food
Teknologi Produksi: We held meetings with the client to understand his dedication to mushroom production which he has honed over years in the industry.The packaging needed to be strong enough to protect the product so we chose thicker paper for durability. To enhance its look we used foil stamping adding a touch of sophistication that complements the high quality paper.This careful design reflects both the products strength and the clients commitment to excellence in mushroom production.
Tantangan Desain: It was challenging to present a familiar and rustic-looking mushroom in a stylish new design.
Riset: We redesigned an existing product to appeal to outdoor enthusiasts, influenced by the pandemics rise in people seeking healing and refreshment outdoors in Japan. By targeting this new customer base, we aimed to capture the growing market. Our stylish concept and design allowed us to expand sales channels effectively. This strategic approach aligns with current consumer trends and enhances the products appeal in a competitive market.
Inspirasi: The package design aims to rejuvenate interest in mushrooms produced in Ehime for many years, specifically targeting a younger audience. Crafted to serve as an ideal gift, it is intended to leave a memorable impression. The choice of vermilion, a color that stands out in natural settings, ensures high visibility when displayed on sales floors, thereby enhancing brand recognition and appeal.
Durasi Proyek: The project began in 2023 in Niihama City, Ehime Prefecture, and in the same year won the Creators Club Ehime Award in the packaging category.
Alur Operasi: This package is designed to be robust enough to withstand the weight of the rice, dashi stock, and other components included in the kamahan set during transportation. Its durability ensures that even when multiple boxes are stacked, they will not be crushed, maintaining the integrity of the contents. The packaging's strength is crucial for long-distance shipping, providing confidence that the product will arrive in excellent condition. This attention to structural integrity not only protects the items but also reflects the quality and care put into the entire set, ensuring a positive experience for the consumer.
Kredit Gambar: #1: Designer Kikumi Yoshida, Kuuche design,Photographer Keijiro Ando, KINOKOMESHI 2023.