Zhishan 1299 Kemasan Teh Hijau by Qianqian Ma

Zhishan 1299 Kemasan Teh Hijau by Qianqian Ma is a highly esteemed winner of the very prestigious 2026 A' Design Award Perunggu in Desain Kemasan Competition Category.

PerungguKemasan· 2026

Zhishan 1299 Kemasan Teh Hijau

by Qianqian Ma

Client: Lijiashan

A' Design Award Perunggu Winner in Kemasan Category

5,580

Verified Award Winner

Verify Award Status for #182792

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhishan 1299 Kemasan Teh Hijau

Zhishan 1299 adalah kotak hadiah yang dirancang untuk teh hijau organik yang ditanam di kebun teh dataran tinggi. Bentuk sehelai daun pucuk tunggal dipotong sebagai bentuk berongga pada permukaan kotak, mengubah wujud produk menjadi simbol ingatan. Ketika kotak dibuka, strukturnya terbentang dan menjulang ke atas membentuk siluet gunung, mengingatkan pada aksara Tionghoa untuk gunung sekaligus kebun teh di ketinggian 1299 meter. Cetak emas (gold stamping) dan pelapisan UV diterapkan pada permukaannya. Tiga puluh kemasan kecil berisi nitrogen di dalamnya menjaga teh tetap segar dan terlihat.

The Recognition

About the A' Design Award Perunggu

Zhishan 1299 Kemasan Teh Hijau adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Zhishan 1299 Kemasan Teh Hijau diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Zhishan 1299 Kemasan Teh Hijau memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Zhishan 1299 organic green tea is produced in high-altitude organic tea gardens. The single bud leaf shape is expressed in a hollow form on the packaging box surface, transforming the product form into a packaging memory symbol. Opening the box, a "mountain shaped tea garden" suddenly appears, with the packaging resembling the Chinese character "mountain", reflecting the growing environment of high-altitude green tea at an altitude of 1299 meters.
Dimensions & Packaging: Width 300mm x Depth 200mm x Height 150mm
Tags: High mountain, green tea, organic，gift box，packaging
Production Technology: Gold stamping and UV coating
Design Challenge: This is a high-end gift box that takes into account consumers' daily tea drinking habits while ensuring the freshness of the tea leaves. We have set up 30 independent small packages inside the packaging, each filled with nitrogen gas. This not only allows for good display, but also ensures the freshness of the tea leaves and showcases the natural environment for tea growth.
Research: We conducted on-site inspections of the environment in which tea grows, and the tall mountains, fresh air, and suitable climate provide natural protection for tea. In the packaging design, the unfolding and stretching of the box are provided to present the form of a mountain, artistically restoring the style of a high-altitude tea garden. Once the packaging was launched, it was deeply loved and purchased by consumers.
Inspiration: The design inspiration comes from a single bud shape during picking, only picking new teeth that have just been revealed before Qingming Festival. The shape of a single bud leaf is expressed in a hollow form on the packaging box surface. When the packaging gift box is opened, it presents the natural environment of high mountains where tea grows. Tea buds extend from halfway up the mountain to the top, like layers of screening for tea quality.
Project Duration: The project lasts 2 months
Operation Flow: This packaging features the shape of tea leaves as its core element. When the gift box is opened, it forms a mountain shape, which can be stretched upwards to create a mountain shape. This allows consumers to feel that the tea growing environment is very ecological and natural, while also showcasing the small cans of tea inside.
Patents: Trademark: "Trademark (2011) Sichuan Yizhichun Tea Industry Co., Ltd."
Team Members: Qianqian Ma
Zhaocheng He