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Joy Blender Tangan by Yasemin Ulukan

Joy Blender Tangan by Yasemin Ulukan is a highly esteemed winner of the very prestigious 2020 A' Design Award Perunggu in Desain Peralatan Rumah Tangga Competition Category.


PerungguPeralatan Rumah Tangga· 2020

Joy Blender Tangan

by Yasemin Ulukan

Client: Senur Elektrik Motorları San Tic AS, Brand Name: Arnica

A' Design Award Perunggu Winner in Peralatan Rumah Tangga Category

15,767

Verified Award Winner

Verify Award Status for #88183

Colors

The Design

About Joy Blender Tangan

Dengan desain tombol ergonomis dan pegangan yang nyaman, Joy memenuhi semua ekspektasi blender tangan berkualitas tinggi. Motor 1200 watt pada model dengan pengaturan kecepatan dua tahap menjalankan fungsi pencampuran dalam waktu singkat secara efektif. Berkat aparatus blender baja tahan karatnya, produk ini dapat dengan mudah menghancurkan dan menggiling buah dan sayuran tanpa memercik ke sekitar. Berkat pengocok ganda dan wadah pencacah pisau ganda, performa produk dan kesenangan menghabiskan waktu di dapur menjadi berlipat ganda.

The Recognition

About the A' Design Award Perunggu

Joy Blender Tangan adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Joy Blender Tangan diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Joy Blender Tangan memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Joy blender allows you to easily perform your whisking, chopping and shredding tasks ,thanks to its ergonomic design and technical features. With its stainless steel blades , double beater unit and extra durable bowl, many recipes can be prepared in seconds. The Joy Hand Blender Set stands out with its practical details and elegant look. Easy-to-grip handle and Easytouch buttons make your work easier in the kitchen with dishwasher-safe accessories.
Dimensions & Packaging
Gift box dimensions 20cm x14cmx 43cm
Tags
hand, blender , ergonomy , chopper , mixer
Production Technology
Safe Food Contact Materials are used in all stages of the production.
Design Challenge
We have to ensure that on off and speed adjustment button is placed on the most ergonomic spot that should be very easily operated but on the other hand it should not be operated by accident. It was a big challenge to meet the ergonomic needs with the safety standards.
Research
In the development phase of Joy , hundreds of prototypes for chopping system has been made and tested in the laboratories. As a result of those researches, the high efficient antisplash feature, which allows the materials blend homogeniously in a better way without splashing , has been developed . After the researches in R&D department, all parts of the blender are designed so that they can be assembled -reassembled very quickly and with a minimum error rate.
Inspiration
Joy brings a new approach to ergonomic features of the hand blenders.More than fifty prototypes were made and tested to ensure the most convenient way of gripping the motor unit. The Easytouch button gives the user to adjust the speed with one finger touch.
Project Duration
The project started in 2018 April in Istanbul and will be launched in market in June 2019
Operation Flow
The main body of the hand blender consists of two main parts. We used a specially designed 2k injection method for this product to be able to combine two different materials in one part. The soft touch material used on the upper side of the main body ensures a comfortable grip and gives a safe feeling.Also , thanks to the double tap button mechanism design, the user can choose between two different speed by pushing only one button.
Team Members
Senur Design Center

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