Xarin Label Anggur by Albert Fedchenko is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Desain Kemasan Competition Category.

PerakKemasan· 2020

Xarin Label Anggur

by Albert Fedchenko

Client: AA Winery

A' Design Award Perak Winner in Kemasan Category

24,079

Verified Award Winner

Verify Award Status for #92992

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xarin Label Anggur

Xarin adalah serangkaian label yang dibuat untuk berbagai jenis anggur hasil pertanian. Setiap label berukuran 30 kali 135 milimeter dan memadukan geometri yang tidak biasa dengan tata letak yang ringkas. Bentuknya diambil dari alkoholmeter serta dari tong tinggi yang digunakan untuk pematangan anggur, dan mengikuti lekuk botol. Label diproduksi pada kertas bertekstur dengan cetak fleksografi dan vernis kilap timbul. Kotak hadiah berukuran 100 kali 330 milimeter dibuat dari kayu. Tujuannya adalah membuat kemasan mudah dikenali di antara banyaknya label anggur di titik penjualan.

The Recognition

About the A' Design Award Perak

Xarin Label Anggur adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Xarin Label Anggur diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Xarin Label Anggur adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main objective was to highlight arin packaging among the variety of labels at points of sale.Therefore, the label has an unique geometry and maximally concise design.
Dimensions & Packaging: label 30 x 135 / box 100 x 330
Tags: Label, Wine, Glass bottle, laconicism, Farm product, eco
Production Technology: Textured paper, flexo printing, volume glossy varnish. Gift wrap "Reserve" is made from wood. Now we are working on manufacturing from plastic with a wooden texture.
Design Challenge: The most difficult thing was to rub through the morning after the tasting. We enjoyed the process. We accompanied the project from ideas to physical implementation in the printing office.
Research: The awesome result. The design object is very contrasted in a row of motley shelve with wine bottles. We are very proud of the work that’s been completed and the result.
Inspiration: To get such inspiration, we went to the winery and tasted the product for a long time. :)
Seriously, the geometry was removed from the alcohol meter and vertically elongated barrels for aging of wine. Which looks very harmoniously with the bends of the bottle. In all the other, a great deal of experience with packaging and materials helped.
Project Duration: January 16/2019 - March 07/2019
Operation Flow: The main objective was to highlight arin packaging among the variety of labels at points of sale. Therefore, the label has a unique geometry and the most concise design.
Team Members: Albert Fedchenko