Poznan Marathon Medal Animasi Promosi by Artmask Group

Poznan Marathon Medal Animasi Promosi by Artmask Group is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Desain Film, Video dan Animasi Competition Category.

PerakFilm· 2020

Poznan Marathon Medal Animasi Promosi

by Artmask Group

Client: PKO Poznań Marathon

A' Design Award Perak Winner in Film Category

40,459

Verified Award Winner

Verify Award Status for #94314

Jelajahi Lebih Lanjut Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Poznan Marathon Medal Animasi Promosi

Poznan Marathon Medal adalah animasi promosi yang dibuat untuk menampilkan medali PKO Poznan Marathon yang kedua puluh. Animasi ini memperlihatkan elemen-elemen kecil yang menyatu membentuk medali, dan setiap elemen melambangkan satu tahun dari sejarah maraton tersebut. Pita medali dicetak dengan foto-foto historis dari seluruh edisi acara, yang disusun secara kronologis. Medali ini berukuran 80 kali 80 kali 7 milimeter dan dicetak dari baja serta perak. Animasi diproduksi dalam resolusi 4K untuk mendorong pendaftaran pada lomba peringatan tersebut.

The Recognition

About the A' Design Award Perak

Poznan Marathon Medal Animasi Promosi adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Poznan Marathon Medal Animasi Promosi diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Poznan Marathon Medal Animasi Promosi adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The original idea of presenting medals for the competitors of the 20 PKO Poznan Marathon. The animation was to encourage registration for the jubilee marathon and run 42.195 km to win a medal.
Dimensions & Packaging: medal dimensions: 80mm x 7mm x 80mm. Medal cast in steel and silver.
Video Presentation Resolution: 4K
Tags: animation, medal, poznan marathon, 3d animation
Production Technology: Houdini
Adobe After effects
Adobe Premiere
3d Studio MAX
Photoshop
Design Challenge: The most difficult part of the project is to create a unique animation scenario presenting the ideas of the medal design and the 20 years of the Poznan Marathon placed in it. In addition, a short time for implementation from the script to the finished animation.
Research: Based on attempts to present the medal in the form of animations started in 2018, we have found that presenting both the medal and the T-shirt for Marathon in the new form of professional Animation that all runners are waiting for positively increases the number of runners. After presenting the Animation with a medal and a T-shirt, the number of people registered in the marathon increased over 15%.
Inspiration: The idea to create the animation and design of the medal was 20 years of the history of the Poznan Marathon. The small elements that make up the medal symbolize each year. The medal's lanyard is printed with historical photos from all marathon editions arranged in chronological order.
Project Duration: The project started in August 2019 and finished in September 2019 in Poznan.
Operation Flow: A new way of presenting a marathon medal.
Team Members: Mateusz Kowalski
Wojciech Czub
Image Credits: Image #1: Creator Mateusz Kowalski, front-view, 2019. Image #2: Creator Mateusz Kowalski, rear-view, 2019. Image #3: Creator Wojciech Czub, full-view, 2019. Image #4: Creator Mateusz Kowalski, realisation, 2019. Image #5: Creator Mateusz Kowalski, lanyards, 2019.
Video Creadits: Creator Mateusz Kowalski, medal-animation, 2019