UltiSante Brand Identity Njirimara Ụdị Azụmahịa by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 Ihe Nrite A' Design Award nke Bronz in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.

BronzEserese· 2020

UltiSante Brand Identity Njirimara Ụdị Azụmahịa

by JBBC Branding Consultancy

Client: JBBC Branding Consultancy

Ihe Nrite A' Design Award nke Bronz Winner in Eserese Category

12,318

Verified Award Winner

Verify Award Status for #101047

View at A' Design Award Press Release Award Badge

Colors

The Design

About UltiSante Brand Identity Njirimara Ụdị Azụmahịa

Ederede Akwụkwọ: UltiSante bụ njirimara ụdị azụmahịa e mepụtara maka ngwaahịa ahụike dabere na nchọpụta ọgwụgwọ agbanyeghị ogologo oge. Njirimara a na-egosipụta mmepe sayensị yana nlekọta mmadụ. E jikọtara agba akwụkwọ ndụ (green) na agba isi ntụ dị omimi (deep gray) iji gosipụta mmepe ọhụrụ na ìhè nke ndụ. Agba akwụkwọ ndụ ahụ na-apụta site n'ime akwa isi ntụ dị omimi ahụ, na-egosi isi ihe mejupụtara ngwaahịa ahụ. Nkọwapụta ọla edo na-agbakwunye mmetụta nsọpụrụ dị elu, ebe mgbanwe agba (gradient) na-egosipụta ọganihu na-aga n'ihu iji nweta ahụike ka mma. E tinyere njirimara a n'akwa (envelope), ọkụ, mgbidi, na akwụkwọ ngosi ngwaahịa (catalog).

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

UltiSante Brand Identity Njirimara Ụdị Azụmahịa meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na UltiSante Brand Identity Njirimara Ụdị Azụmahịa ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. UltiSante Brand Identity Njirimara Ụdị Azụmahịa na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: JBBC created the brand identity presenting the concept of scientific innovation and human care for the product with the key component found by Prof. Wang, according to his clinical research in cancer treatment field for 40 years. Prof. Wang believed the key component can improve the environment of human body and make self cure happen, leading all mankind to the ultimate health.
Dimensions & Packaging: Envelope: W230 x H120mm
Light: W400 x H560mm
Wall: W4500 x H2700mm
Catalog: W210 x H297mm
Tags: Brand Identity, Human Health, Innovation, Caring for human being, UltiSante
Production Technology: At the moment brand identity items were received, the hint of warmth, hope and sincere invitation to better life were design to delivered. The green color with the contract to deep gray inferred to successful innovation and the light of life, which penetrated slightly from inside of the deep gray envelop, showing the key component of human ultimate health brought to people. Green color slightly differs from the color people used to see in the nature and the gold gave the hint about the prestige of life. The color gradient expressed the ongoing process toward the ultimate health. Multiple concept was mixed here like entrance and spread, rational and sensitivity, giving the contrast to gain more focus.
Design Challenge: Balance among feelings of human care, the nature and innovation
Inspiration: "By creating a new category in medical field, what we are bringing to people is hope and new concept toward ultimate health for all mankind. Our ultimate goal is to free people from medicine for chronic diseases and make our body capable of cure by itself. We hope more people can join us and have more contribution to this area" said by Prof. Wang, a high profile surgeon in cancer treatment in Taiwan.
Project Duration: The project started in May 2019 and finished in Oct 2019 in Taiwan.
Operation Flow: The message delivered here was the new concept and invitation to ultimate health. Feelings of care, warmth, innovation, uniqueness, and prestige were brought to users by brand identity items.
Patents: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019.
Team Members: Director: Jiunguo Yu
Designer: Huiyu Zhuang
Image Credits: Jblossom Branding Consultancy Co., Ltd