Daikure Brand Identity Poster by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 Ihe Nrite A' Design Award nke Bronz in Nhazi Mgbasa Ozi Azụmaahịa, Ahịa na Nkwurịta Okwu Competition Category.

BronzMgbasa Ozi Azụmaahịa· 2020

Daikure Brand Identity Poster

by JBBC Branding Consultancy

Client: JBBC Branding Consultancy

Ihe Nrite A' Design Award nke Bronz Winner in Mgbasa Ozi Azụmaahịa Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Daikure Brand Identity Poster

Njirimara Ụlọ Ọrụ Daikure bụ usoro poster e mepụtara maka otu ụlọ ọrụ Japan na-arụ ọrụ nrụpụta ike (heavy industry). Ndị ọrụ ezi na ezi nke ụlọ ọrụ ahụ pụtara dịka ihe atụ (models). Anya ndị dị nkọ ma sepụta akara na-egosipụta nlekwasị anya na nka ọka. Ọnọdụ ahụ ndị ihe atụ ahụ na-egosi anwụ anwụ n'ọrụ ha. Ihe ngosipụta ihu ha na-egosi ọtụtụ afọ ahụmịhe na ntụkwasị obi. Igames (esemokwu) dị n'etiti ìhè na-egbuke egbuke na anụnụ gbara ọchịchịrị na-akwado ụkpụrụ ụlọ ọrụ ahụ nke ọkachamara, nlebara anya n'ihe nta, na nka ọka. Emere foto ndị a ka ha wepụta ike dị ike na nke doro anya.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Daikure Brand Identity Poster meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Daikure Brand Identity Poster ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Daikure Brand Identity Poster na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The posters expressed the craftsman attitude from Japanese culture and show Japanese heritage attitude, innovation for high technology and superb performance and amazing welding technique.
Tags: Daikure, Manufacturing, Poster, Japan, JBBC
Production Technology: The clear and steadfast eyes expressed the attitude of focus and craftsmanship, and posture of models expressed the breakthrough and boldness in profession. In addition, the facial expression showed the experience from old heritage regarded as trustworthy and depended. Contrast of the light arrangement and dark blue were in consistent with the brand values as professional, detail-oriented and craftsmanship. The picture was designed to reveal with strong and solid energy.
Design Challenge: One challenge was to take perfect shot with these two gentleman who were real staffs in Daikure but they did wonderful job. The other challenge was to show the craftsmanship and welding technique in the same design.
Research: Jbbc conducted many deep interviews with employees and clients of Daikure in Japan. The design concept was developed from the feedback from both parties.
Inspiration: "Though people may regard us as old school, for the past 60 years, this is the way we work, insisting in every detail and making every machinery product as the only handmade craft piece in the world. The attitude is in our blood as a Japanese and that's the reason why we can keep Daikure in the position as one of the world leading company in this category" said by Chief Officer of Operation in Daikure.
Patents: Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019
Image Credits: Jblossom Branding Consultancy Co., Ltd