La Pause Parisienne Njirimara Ihu by Fanny De Bray

La Pause Parisienne Njirimara Ihu by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Igwe in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.

IgweEserese· 2021

La Pause Parisienne Njirimara Ihu

by Fanny De Bray

Client: Made for you

Ihe Nrite A' Design Award nke Igwe Winner in Eserese Category

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The Design

About La Pause Parisienne Njirimara Ihu

La Pause Parisienne bụ njirimara ihu e mepụtara maka oghere emume na-eze n'elu mmiri dị na Paris. Mkpụrụedemede nke aha ahụ ka e mere ka ha yie akwụkwọ osisi, ụdị mkpụrụedemede serif nwere ọdịdị akwụkwọ gbagọrọ agbagọ na-enye ya àgwà mara mma na dị nwayọọ. Mkpụrụedemede U na-agụ dị ka àkàrà izu ike nakwa dị ka oghere efu n'ime okwu ahụ, nke akwụkwọ osisi gburu gburu gbara gburugburu dị ka okpueze. Ndò akwụkwọ osisi na oyiyi osisi gbara akara aha ahụ gburugburu iji mee ka ọdịnihu nke okike sie ike. Njirimara a dabara na ịchọ mma okooko osisi nke ebe emume ahụ e ji nnukwu ọrụ rụzie, nke dị mita kwuru mita 460, bụ ebe a na-eme ọmụmụ ihe na mmemme n'ehihie na n'abalị.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

La Pause Parisienne Njirimara Ihu meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na La Pause Parisienne Njirimara Ihu ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ La Pause Parisienne Njirimara Ihu maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The letters are designed in the form of tree leaves. The U is a symbol of taking a break as well as an empty space within the letters. It is also used as a symbol that offers meaning and is surrounded by a crown of leaves. To reinforce the presence of nature, the logo is surrounded by greenery and images of plants.
Dimensions & Packaging: Menu: 210 mm x 297 mm
Tags: nature, leaves, pause, restaurant, graphic design
Production Technology: Menu
Design Challenge: The change of name of the restaurant and the creation of a graphic universe adapted to an existing floral decoration.
Research: It was necessary to be inspired by nature and elements present on the lean to achieve this new identity. Renovated in 2019, the former restaurant Le Quai leaves in its place a 460 m2 space for meetings and events and strives to create a breath of fresh air to event coordinators. Redesigned as a green oasis in the heart of Paris, the floating event space creates a nature-like atmosphere during all four seasons and is available during the day as well as at night.
Inspiration: The logo is inspired both by nature and by the idea of taking a break. The U of the name is directly inspired by the pause symbol.
Project Duration: The project started in April 2019 and finished in June 2019.
Operation Flow: It was important that the graphic universe represented the already existing decoration of the barge in order to offer a complete experience of escape for the customer.
Patents: Copyright Made for you
Team Members: Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Image Credits: Illustrator: Anna Cesa