Anonymousociety Elekọta Mmadụ Critique Imewe by Yan Yan

Anonymousociety Elekọta Mmadụ Critique Imewe by Yan Yan is a highly esteemed winner of the very prestigious 2021 Ihe Nrite A' Design Award nke Igwe in Nhazi Mmekọrịta Ọha Competition Category.

IgweMmekọrịta Ọha· 2021

Anonymousociety Elekọta Mmadụ Critique Imewe

by Yan Yan

Client: Yan Yan

Ihe Nrite A' Design Award nke Igwe Winner in Mmekọrịta Ọha Category

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The Design

About Anonymousociety Elekọta Mmadụ Critique Imewe

Anonymousociety bụ ọrụ nkatọ ọha mmadụ. Na oru ngo a. Yan Yan mepụtara nzukọ nzuzo na-adịghị adị aha ya bụ Anonymousociety. Anonymoussociety chọrọ ịmepụta ụlọ dị nchebe ebe ndị mmadụ nwere ike zoo na ọkụ ọkụ, gbanarị uche, ma hapụ onwe ha. Mgbe ọ na-eke ọrụ a, Yan Yan na-eji echiche mkparị na-edepụta ịdị adị nke Anonymoussociety. Usoro ọrụ nhazi a gụnyere webụsaịtị ndị fan mere, akwụkwọ akụkọ, usoro ntuziaka na akwụkwọ ozi wdg.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Anonymousociety Elekọta Mmadụ Critique Imewe meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Anonymousociety Elekọta Mmadụ Critique Imewe ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Anonymousociety Elekọta Mmadụ Critique Imewe maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Anonymousociety is a social critique design project. In this project. Yan Yan created a non-existent secret organization named Anonymousociety. Anonymousociety wants to create a safe house where people can hide from the spotlights, escape from the attention, and let go of themselves. While creating this project, she was using a mockumentary-perspective to document the existence of Anonymousociety. This series of design works include a fan-made website, a magazine, a set of instructions and flyers etc.
Tags: Social Critique Design, Social Impact Design, Social Surveillance, Performance Identity
Production Technology: This project is a web-based and print-based project. The main content are staying online as a website and show as posters and book.
Design Challenge: The main challenge for the designer is to develop her creative thinking methodology. After about half of a year's learning and testing, she understood herself more and found a way of thinking and making.
Inspiration: This project started with some moments Yan Yan had been through. Who is the real me? Is it the one shown under people’s eyes, or the one hidden away from people’s gaze? Am I shaped by other people's gaze, or am I shaped by myself? People now live in a world that's overly exposed to social media, reality TV shows, and YouTube. Society forces people to unwillingly expose themselves, regardless of whether they are in public or in private.
Project Duration: This project took 6 months in San Francisco to finish, The world of Anonymousociety is still expanding.
Operation Flow: The audience can review this project by reading the magazine, looking at the posters or browsing the website.

Read the Press Release