Skip to content
Amore Nka Ohuru Ohuru Bu by Chia-Hui Lu

Amore Nka Ohuru Ohuru Bu by Chia-Hui Lu is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Bronz in Nhazi Nkà Egwu, Ụlọ Egwu, Ụdị na Ihe Nlere Anya Competition Category.


BronzNkà Egwu· 2022

Amore Nka Ohuru Ohuru Bu

by Chia-Hui Lu

Client: Egret Cultural and Educational Foundation

Ihe Nrite A' Design Award nke Bronz Winner in Nkà Egwu Category

Colors

The Design

About Amore Nka Ohuru Ohuru Bu

Amore bụ mmepụta avant-garde emepụtara iji bulie nka nka nke ime ihe, echiche, kinetic, dijitalụ, vidiyo na nka nkịtị. Ihe osise nke Paul Chiang bụ ihe eserese 3D na-eme ka ọ dị ndụ. The metamorphic na-akpụ akpụ art intertwine na-emekọ ihe na a alụmdi na nwunye ya na mkpụrụ obi nwunye, music. Ọ bụ ezie na ihe a na-elekwasị anya bụ ịhụnanya, ọ na-ejikọta mmetụta mmadụ (Ọṅụ, iwe, iru uju, egwu, ịhụnanya, ịkpọasị, mmetụta ịhụnanya) n'akụkụ akụkụ ọwụwa anyanwụ (Gold, Osisi, Mmiri, ọkụ, Ụwa) iji mepụta egwu egwu oge ochie dị iche iche nke ọdịda anyanwụ. . Ihe niile iji nweta nguzokọ ọnụ ọnụ Yin-Yang.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Amore Nka Ohuru Ohuru Bu meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Amore Nka Ohuru Ohuru Bu ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Amore Nka Ohuru Ohuru Bu na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
AMORE is an avant-garde production created to elevate the artistry of performing art. It is a performing, conceptual, kinetic, digital, video, and abstract art. Paul Chiang's paintings are the foundation from which 3D animation techniques catalyze the art to life. Through the combination of intense piano repertoires, multimedia technology, contemporary and abstract moving art, diverse styles are revealed to present a dramatic music-based performing art that is a banquet for the senses.
Dimensions & Packaging
Live performance on a Steinway Piano at the National Taiwan Concert Hall.
Animation Film projected on stage overhead.
Computer Animation by Maya, After Effects.
Film: DCP, 16:9, Digital
Tags
Amore, New Performing Art, Cross Art, Performing Art, Abstract Art, Conceptual Art, Kinetic Art, Digital Art, Video Art, Multimedia, Piano, Pianist, Composer, Chia Hui Lu, Paul Chiang, Egret Foundation, Paul Chiang Arts and Cultural Foundation
Production Technology
Repertoire: Chopin 4 Ballades (unbounded imagination), Listz, Liebestraume (Dream of Love) No.3, Tchaikovsky, Romeo and Julie (tragic), and Chia-Hui Lu's compositions: Butterfly Orchid (devoted love) and Tango (a dance with my soul mate, my piano).
Paul Chiang's selected paintings: Song Without Words, Imagination of Lotus, Silver Lake, Meditation on Eternity, Transfigure, Mtn Range of Taiwan, Luxembourg Garden, Pisilian, Saint Sulpice, Notre Dame, 100Yr Temple, Debussy Keyboard, On Wings of Song.
Design Challenge
Creating art is like a pregnancy and birth. It is a long arduous road, but when it bears fruit, you leave a legacy that may inspire future generations. Pairing and synching appealing animations to music and debuting in a live concert adds enormous complexities. If a picture is worth a thousand words, then a digital video art blended with dramatic music is beyond words. Amore is a unique performing art that touches the heart.
Research
Plato once said music gives soul to the universe, wings to the mind, flight to the imagination and life to everything. Music is timeless, immortal and abstract but invisible. Amore brings my colorful musical imaginations to life. We explored various mediums and styles from the romantics, surreal to contemporary. Paintings are transformed into motion pictures, intertwining and interacting in a marriage with its soul mate, music. Amore morphs into a conceptual, kinetic, digital and video art.
Inspiration
Of all the emotions, the most seductive and touching is Love. Love is my muse and is the most inspirational and greatest charm of all time. Though the focus is Amore, I also hope to elegantly unite all seven human emotions (Joy, Anger, Sorrow, Fear, Love, Hate, Affection) alongside the Five Eastern Elements (Gold, Wood, Water, Fire, Earth) to create a dramatically diverse program of Western Classical music and performing art. All in to achieve a mutual interdependence Yin-Yang balance.
Project Duration
The documented film was edited and exhibited at Art Taipei on Oct 2019. The latest edition was revised on April 2021. The duration of the film is about one hour and twelve minutes.
Operation Flow
Love can be heaven and hell. Amore is a brew of my emotional rollercoaster and cultural up bringing. Music and art purify the body, mind, and soul. It also inspire, triggering the inner voice of creativity. There are connections, imitations, mutations, variations, oppositions and expansions in between the themes, developments, bridges, sections and keys. The emotional and compositional evolutions are combined, reflected and echoed in the artistic animation to enable a harmonious flow.
Patents
Amore is designed, produced and owned by Chia-Hui Lu.
Tango is a music arrangement by Chia-Hui Lu.
Butterfly Orchid is composed by Chia-Hui Lu.
Original paintings are by Paul Chang which the Egret Cultural and Educational Foundation have the rights to use and reproduce.
Team Members
Art Director/ Film Director/ Producer/ Screenwriter/ Visual Designer/ Sound Designer/ Recording Artist/ Pianist: Chia-Hui Lu
Recording Company: Dami Music
Sound Engineer: Micky Yang
Visual Supervisor: Vick Wang
Project Coordinator: Tang-Ting Tung
Animation Company: Engine Studio
Animators: Suet-Er Hee, Sara Hsiao, Gian Lee, Jian-Jhou Lin, Jeremy Huang, Wei-Che Hung, Si-Jon Chen, Kai-Wei Liu, Story Tung, Yu-Chi Lin, Kyle Yang, Ting-Ying Chao
Editing Studio: Infinity Multimedia Production Company
Film Editor: Yi-Hang Wong
Image Credits
IP/ Copyright / Images / Photos / Music / Video / Animation produced and owned by Chia-Hui Lu

Sponsored

Explore Beyond Designers.org

Discover products, services and opportunities from our advertising partners.

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate