Qterra Craft Ọrụ Bụ Isi: Iko Njem by Pierre Baston, Raeshon McNeil and Patrick Bailey

Qterra Craft Ọrụ Bụ Isi: Iko Njem by Pierre Baston, Raeshon McNeil and Patrick Bailey is a highly esteemed winner of the very prestigious 2022 Ihe Nrite A' Design Award nke Bronz in Nhazi Ngwá Ịme Achịcha, Ngwá Tebụl, Ngwá Ịṅụ Ihe na Ngwá Esi Nri Competition Category.

BronzNgwá Kichin· 2022

Qterra Craft Ọrụ Bụ Isi: Iko Njem

by Pierre Baston, Raeshon McNeil and Patrick Bailey

Client: Qterra Travel Brewers

Ihe Nrite A' Design Award nke Bronz Winner in Ngwá Kichin Category

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The Design

About Qterra Craft Ọrụ Bụ Isi: Iko Njem

Ederede Akwụkwọ: Qterra Craft bụ iko njem na-esite n'nchịkwa dị n'èzí wetara mmanya kọfị maọbụ tii dị ọhụrụ. Iko a na-ebu kọfị a gwepịara agwepịa maọbụ akwụkwọ tii na mmiri ọkụ n'onodu iche iche, ma ịsuwe ya na-amalite ma na-akwụsị mgbe achọrọ ya. Nkata na-agbatị agbatị na-agbasawanye mgbe atụgharịrị bọtịnụ dị n'èzí, nke mere na iko na-anọgide na-emechi mgbe a na-eji ya. Ihe na-agbanwe ọnọdụ dị n'ime mgbidi ya na-eme ka mmanya ọkụ jụọ ruo na dịgrị 60 Celsius iji hụ na ọ dị mma ịṅụ ya. Mgbanaka odo edo edo na-agbanwe agba mgbe ijụ ahụ zuru oke. A na-eji mgnetik jikọta ihe ịchọ mma na-esi n'okpuru iko ka onye nwe ya nwee ike ịkọwapụta ya dịka ọ chọrọ.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Qterra Craft Ọrụ Bụ Isi: Iko Njem meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Qterra Craft Ọrụ Bụ Isi: Iko Njem ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Qterra Craft Ọrụ Bụ Isi: Iko Njem na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Qterra Craft is a travel mug that makes fresh-brewed coffee or tea on the go with just the twist of a dial. The Craft carries ground coffee or tea leaves and hot water separately, starts and stops brewing on demand, and quickly cools hot beverage for safe drinking, all without the user’s ever opening the mug. A bright yellow ring changes color to signal when cooling is done. Interchangeable artistic medallions attach to the bottom and show the user's style every time he lifts his mug to drink.
Dimensions & Packaging: Dimensions: 100mm (widest), 62mm (base) / 230mm. Weight: 0.7kg. Volume: 355ml brewed beverage. No electrical power, cords, or batteries required.
Tags: travel, mug, brew, coffee, tea, infuser, French press, steep
Production Technology: To enable control of brewing time without opening the device and risking spills, Qterra created a telescoping basket with cam-and-follower design. The basket keeps brewing ingredients dry and fresh in transport, but expands 2-1/2 times in volume for brewing in response to the twist of an external dial. A heat-absorbing phase change material (PCM) in the walls quickly cools hot beverage to a safe 60C, and keeps it there for drinking. A thermochromic paint ring changes color to let users know when it's safe to drink, to avoid burned tongues. And magnetic disks of various materials and artistic designs attach to the Qterra's bottom to allow easy personalization to match users' changing moods.
Design Challenge: For richest flavor from tea and coffee, Qterra Craft would have to keep water hot until the user decided to brew. But to avoid a long wait or burned tongue, the Craft would also have to cool hot beverage quickly for drinking once it was brewed. Qterra solved this dual challenge by enabling the user to switch from insulating to cooling his drink just by twisting to lengthen the mug 2.5cm (1 in).
Research: Tackling the dual challenges of Qterra Craft's temperature control required a search for exceptional insulating and cooling materials, computation of ideal tapering angles, thermodynamic modelling, and prototype testing. The team found inspiration in items as diverse as telescopes, 18th-century Japanese teapots and high-end footwear. The result is a stylish design enabling the fresh brewing of hot beverages on the spot, safely and seamlessly, for richest flavor and maximum antioxidants.
Inspiration: Pierre Baston developed a deep appreciation of hot beverages over many trips to Argentina. There, he was struck by the Argentine passion for mate - a hot herbal infusion created by indigenous Guarani people 500 years ago. In Argentina, to drink mate is to brew mate, as it is almost always prepared by the drinker on the spot, just moments before drinking. With Qterra Craft, Pierre brings the freedom of easy, eco-friendly craft brewing on the go to coffee and tea lovers everywhere.
Project Duration: The project, inspired in Argentina, started in the form of initial designs created in Philadelphia in 2017, and launched in November 2021.
Operation Flow: Qterra Craft delivers rich flavor and antioxidants that come only from tea or coffee that is brewed fresh on the spot. The slim unit contains all brewing ingredients and equipment within it, and brews by external control for safe and easy brewing wherever you may be. Users get an unlimited choice of ground coffee or loose leaf tea, precise control of brewing time and agitation, and freedom from coffeehouse prices and lines. With rapid cooling to prevent burned tongues too, a seamless experience.
Team Members: Inventor: Pierre Baston
Industrial Designer: Raeshon McNeil
Lead Engineer: Patrick Bailey