Ọlaọcha Ime Ụlọ · 2022
Xian Qin Hui Ọdụ Omenala Mmanya
- Ihe Nrite A' Design Award nke Ọlaọcha 2022 in Ime Ụlọ
- CLIENT: Isense Design
- Estimated Number of Design Views: 12,690
- Verification code 217F278334 · Verify this award
Colors
About Xian Qin Hui Ọdụ Omenala Mmanya
Xian Qin Hui bụ ọdụ omenala mmanya nke dị n'ogige ọrụ ọdịbendị dị na Beijing, China. Ime ụlọ ahụ na-eweta ụlọ dị adị nke a na-apụghị ịgbanwe, ya mere ndozi ya na-arụ ọrụ n'ime nhazi mbụ ahụ. Oghere a na-egosipụta ndụ na ọrụ nke onye Chinese ọkachamara ama ama na mmanya, ma jikọta ọrụ ngosi, ịdetụ ọnụ, ọzụzụ na klọb ọnụ. Agba gray gbara ọchịchịrị na oji, agba osisi na ọlaedo na-etinye agwa nke ala nke abụọ. Kọbọd ngosi ọ dị elu nke yiri ihe latis na-egosipụta nchịkọta mmanya ahụ. Ụzọ mmegharị mechiri emechi na-ejikọta mpaghara ndị ahụ ma na-eduzi ndị ọbịa.
About the Ihe Nrite A' Design Award nke Ọlaọcha
Xian Qin Hui Ọdụ Omenala Mmanya meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Xian Qin Hui Ọdụ Omenala Mmanya ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Xian Qin Hui Ọdụ Omenala Mmanya bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.
Press Kit
- Unique Properties
- The project is located in a building at the entrance of 1921 Cultural Industrial Park in Beijing's Huayuan Hutong. Distinct from other alcohol retail spaces, it's a comprehensive space with liquor culture at its core, integrating display, tasting and clubhouse. The building is not allowed for changes. Signboard is set at the entrance on 1F. L-shaped golden high wall is like an open scroll. Dark gray/black, wooden hue and gold set the tone of 2F. "Enclosed" circulations enhance spatial appeal.
- Dimensions & Packaging
- Building area:763 sqm;
Function: Alcohol Culture Center;
Main materials: Light-colored Wood Veneer, Wooden Flooring, Black Marble, Light Gray Cement Brick, Black Steel, Champagne-gold Stainless Steel, Dark Gray Baking Paint, Black Paint, Tempered Glass - Tags
- Traditional Chinese Culture, Alcohol Culture, Xian Qin Wine, Experience Center, ISENSE DESIGN
- Production Technology
- The lattice-shaped full-height display cabinets, linear elements, ink treasures and tea and wine tables attempt to echo "stringed instrument, chess, calligraphy, painting, poetry, wine and tea", which are elegant interests of literati. Each display panel corresponds to a column display cabinet. Drawing on the implied meaning of "seal", the project hopes to suggest the deep imprint left by Mr. Qin on the Chinese wine industry.
- Design Challenge
- It was a challenge to sort out the lifelong contributions of Qin Hanzhang, read works and materials with hundreds of thousands of words, and to deeply dig into the Chinese white wine culture. Besides, both the main interior structure and the old architecture with a history of 40 years were not allowed for changes, which posed certain difficulties and limitations to the layout as well as the design.
- Research
- The project is situated inside an independent building at the entrance of 1921 Cultural Industrial Park in Beijing's Huayuan Hutong. The site used to be the former office of Beijing Public Transport. The building is not allowed for any design changes. The signboard is set at the entrance on 1F. The left side of the reception desk on 1F leads to the office area and the separate private rooms of Xian Qin Hui. Liquor culture experience center and liquor selling display hall are arranged on 2F.
- Inspiration
- The project is a comprehensive space, which presents the life stories of Qin Hanzhang known as "a master of liquor", takes alcohol culture experience as the core, displays Xian Qin liquor for sale and integrates the services of tasting, training and catering. It inherits the spirit of Qin Hanzhang, advocates scientific drinking and tipsy lifestyle, and establishes a communication platform for alcohol lovers to appreciate good liquor, share liquor knowledge and spread liquor culture.
- Project Duration
- Started in April 2021;
Completed in July 2021;
Location: 1921 Cultural Industrial Park, Huayuan Hutong, Beijing, China - Operation Flow
- Culture and experience drive sales, which is the current trend of many retail spaces. Qin Hanzhang is "a master of liquor" recognized by the Chinese alcohol and brewing sectors. The spatial experience gets visitors acquainted with Mr. Qin's lifelong contributions and enables them to learn the Chinese white wine culture, thus naturally promoting the sales of the liquor brand named after Qin Hanzhang.
- Image Credits
- Lv Bo
