Ecovacs Nhazi Ime Ụlọ Ahịa Retail by Shenzhen Scene Aesthetic Design Co., Ltd

Ecovacs Nhazi Ime Ụlọ Ahịa Retail by Shenzhen Scene Aesthetic Design Co., Ltd is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Igwe in Nhazi Ime Ụlọ na Ngosipụta Competition Category.

IgweIme Ụlọ· 2023

Ecovacs Nhazi Ime Ụlọ Ahịa Retail

by Shenzhen Scene Aesthetic Design Co., Ltd

Client: ECOVACS SI Design

Ihe Nrite A' Design Award nke Igwe Winner in Ime Ụlọ Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Ecovacs Nhazi Ime Ụlọ Ahịa Retail

Ecovacs bụ nhazi ime ụlọ ahịa retail e mere maka ngwaahịa robọt nwere ọgụgụ isi, nke gbasara mita kwuru kwu 150. Ụlọ ahịa a na-egosipụta isiokwu nke ụzọ ndụ ka mma karịa site na ọnọdụ ụlọ ebe teknụzụ na ndụ kwa ụbọchị jikọtara ọnụ. Agba blu na-agbanwe agbanwe na-achị isi oghere ahụ, jikọtara ya na osisi na-acha odo odo na-ekpuchi ekpuchi yana ihe ngosi ọlaọcha na-egbu maramara nwere ụdị ígwè. E ji ụdị okirikiri sitere na akara ụlọ ọrụ na ngwaahịa dịka asụsụ anya. E si na akara ụzọ e mere atụmatụ maka ya na-eduzi ndị ọbịa gafere mpaghara ngosi, ire ahịa, ahụmịhe na ọnọdụ dị iche iche. Ụlọ ahịa a mepere na China na 2022.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Ecovacs Nhazi Ime Ụlọ Ahịa Retail meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Ecovacs Nhazi Ime Ụlọ Ahịa Retail ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Ecovacs Nhazi Ime Ụlọ Ahịa Retail maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is an offline retail store for Ecovacs, which themed with a better way of life. Based on the brand mission of Robotics for All, the designers of the project explored the intimate relationship between robots and humans and built this experiential retail space which guides feelings and touring routes of customers in different scenarios and meet their experience and consumption needs.
Dimensions & Packaging: 150㎡
Tags: New retail model,Immersive experience,Future home scenarios,robots; Humanistic
Production Technology: 1. Gradient blue dominates the main visual space. Combined with the warm color wood grain and silver gray, metal-textured display shelves, the main space creates a futurist vibe and narrows the distance between the space, products and customers.
2. The designers use round shapes extracted from the brand logo and products as the visual language to keep the unity and consistency between the main brand elements and space design, and enhance the visual memory of customers.
Design Challenge: This project represents an exploration of new retail stores for robot products. The design team sets up home scenarios in the futurist looking space and creates elaborate moving paths to simulate the application of the products in real life. In addition, it creates a home atmosphere to guide feelings and touring routes of customers, highlighting the emotional bond between robots and man.
Research: As part of Ecovacs strategic planning, the optimization and upgrading of offline stores, including enhancing immersiveness and creating interactive service and purchasing experience for customers, are highly emphasized by ECOVAC. Through careful renovation, the company manages to create a platform for customers to experience its intelligent robot products. Tech fans can now feel the charm of robotics and the benefits it brings for families by experience the products directly.
Inspiration: Ecovacs believes that robots are our partners and intimate friends who will bring us a better way of life. The company hopes humans can develop together with robots to achieve extraordinary value. In this connection, the project starts by probing into the relationship between man and robots, and narrows the boundary between technology and mankind by creating futurist home scenarios where life and technology are harmoniously integrated.
Project Duration: The project began in January 2022 and was launched in China in June 2022.
Operation Flow: Carefully designed moving line in six aspects: browsing, touring, checking, resting, thinking, moving.
Product demonstrations on both sides of the entrance to attract customers;
Product selling area and display area for customers to tour around and browse;
Product experience area to attract customers to stop and watch product demonstrations, allowing them to sit down for deeper communication;
Scenario section shows the scenes of product use in the home, creates demand and facilitates purchases.
Team Members: Wendong Zhou,
LEE YOUNGBIN,
Jingfan Chen,
Liandan Cui,
Shuidong He,
Qilin Yang