Multifunctional Vacuum Insulation Cup Imewe Okpu Abụọ by Shanghai Bocheng Brand Planning Co. ,Ltd is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Igwe in Nhazi Ngwaahịa Nwa, Ụmụaka na Ụmụntakịrị Competition Category.

IgweNgwaahịa Nwa· 2023

Multifunctional Vacuum Insulation Cup Imewe Okpu Abụọ

by Shanghai Bocheng Brand Planning Co. ,Ltd

Client: Thermos

Ihe Nrite A' Design Award nke Igwe Winner in Ngwaahịa Nwa Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

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The Design

About Multifunctional Vacuum Insulation Cup Imewe Okpu Abụọ

Ihe mkpuchi na-ekpo ọkụ na oyi na-eme ka ọ dị mma maka ụmụ ọhụrụ ka ha na-aṅụ mmiri ara ehi site na iko, n'agbanyeghị ma ọ bụ n'oge oyi oyi ma ọ bụ okpomọkụ. Nhazi okpu okpukpu abụọ na-enyere aka iji okpu ahịhịa na okpu mmanya na-egbo mkpa mmanya ụmụaka n'afọ dị iche iche. Enwere ike iji aka na eriri dochie anya n'ọnọdụ dị iche iche: aka a ga-eji mee ihe n'ụlọ, ebe eriri maka ọpụpụ. Okpu a na-ahụ anya na-eme ka ọ dị mfe ileba anya na mmiri nke ụmụ gị.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Multifunctional Vacuum Insulation Cup Imewe Okpu Abụọ meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Multifunctional Vacuum Insulation Cup Imewe Okpu Abụọ ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Multifunctional Vacuum Insulation Cup Imewe Okpu Abụọ maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The warm and cold insulation ensures the comfortable warmth for babies while they drink milk from the cup, no matter it's in cold winter or hot summer. Dual cap design enables the alternate use of straw cap and direct drinking cap to satisfy children’ drinking needs at different ages. Replaceable handles and straps can be use in different scenarios: handles to be used at home, while strap for outings. Transparent cap makes it easy to observe water consumption of your children.
Dimensions & Packaging: 105mmx84mmx295mm
Tags: Growth Double Caps, Multifunction, Warm and Cold Insulation, Transparent Visible Cap, 316L Stainless Steel Line
Production Technology: Materials: The body of the bottle uses Austenite 316L stainless steel. The cap is made with food-grade polypropylene materials; the seal ring and rim and straw are all made with silicon.
Design Challenge: Cnsumers need longer service life and use in various scenarios when it comes to children thermal cups.After constant consumer research and survey, the brand launched this new model of children cup coming with more attractive features such as handles for home use, a strap and a direct drinking cap for outdoor use.
Research: This nice looking and multifunctional cup has satisfied consumers’ ever changing needs for aesthetics and practical use.
Inspiration: Moms think this type of cup can only be used for toddlers for a while, which is not cost efficient. To meet the need for children drinking bottles, Thermos has designed a double cap replaceable thermal insulation cup with a longer service life. Handles and strap are added to the cup for different use scenarios, thus it becomes more cost effient. To meet the need for children drinking bottles, Thermos has designed a double cap replaceable thermal insulation cup with a longer service life.
Project Duration: The project started in April 2021 to October and finished in 2021
Site: Kunshan, Jiangsu Province
Team Members: Qiaoli Sun
Ling Li
Hongcheng Yu
Dajun Liu
Image Credits: Photographer Hongcheng Yu, Multifunctional Vacuum Insulation Cup, 2020