Portal Beoplay Mgbasa Ozi Mgbasa Ozi nke Kutuko Studio

Ihe emepụtara bụ Portal Beoplay Mgbasa Ozi Mgbasa Ozi nke Kutuko Studio bụ onye meriri a na-asọpụrụ nke ukwuu nke 2023 Ihe Nrite A' Design Award nke Platinum na Udi Asọmpi Nhazi Ihe Nkiri, Vidio na Eserese Na-agagharị.

PlatinumIhe Nkiri· 2023

Portal Beoplay Mgbasa Ozi Mgbasa Ozi

nke Kutuko Studio

Onye Ahịa: Kutuko Studio SL

Onye Meriri Ihe Nrite A' Design Award nke Platinum na Udi Ihe Nkiri

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Nyochaa Ọnọdụ Onyinye maka #144874

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Portal Beoplay Mgbasa Ozi Mgbasa Ozi

Ọ bụ mkpọsa iji kwalite ekweisi Beoplay Portal ya. Ndị na-egwu mmiri na-ekesa mmepụta ahụ iji mee ka ọ bụrụ nje. N'okpuru nkwupụta ụda na-akpụzi ụwa gị, ha ga-emepụta ọnọdụ 5 na-ezo aka na ngalaba nke ụlọ ọrụ egwuregwu vidiyo. Na mgbakwunye na inwe mmetụta dị ukwuu na-ahụ anya, e buliri ahụmahụ ahụ na asọmpi maka ebe ihe fetish zoro ezo na etiti ọ bụla. Ndị otu ahụ chere ihu n'ichepụta ọtụtụ ihe atụ nke onye protagonist bụ ngwaahịa na ahụmịhe nke iji ya.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Platinum

Portal Beoplay Mgbasa Ozi Mgbasa Ozi meriri A' Design Award nke Platinum, nnabata dị oke ugwu e nyere design ndị bụ n'ezie pụrụ iche, mara mma ma dị ebube. Ndị meriri na Platinum bụ ihe ịtụnanya nke imepụta, ihe akaebe nke oke ntụgharị uche imepụta ihe, ma na-egosi ikike ọrụ na ọgụgụ isi na-enweghị ntụnyere nke ndị designer ha. A na-atụ anya na design ndị a ga-abụ ọrụ kacha mara amara nke na-akọwa ịma mma nke oge, na-enye aka na ọdịmma obodo ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Portal Beoplay Mgbasa Ozi Mgbasa Ozi na-egosi ọkwa ịdị mma karịrị oke ma n'enweghị obi abụọ na-eme ka ụwa bụrụ ebe ka mma site na àgwà ya bara uru na dị oke ọnụ ahịa. Portal Beoplay Mgbasa Ozi Mgbasa Ozi bụ ọrụ meriri A' Design Award nke Platinum nke na-akpali ọchịchọ, na-akpali, na-eme ka obi ụtọ jupụta ma na-akpali oke ọṅụ.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: Bang&Olufsen wanted to launch a campaign to promote its Beoplay portal headphones.
The streamers shared the production to make it viral. In addition, they ran a contest in which 23 eastereggs were hidden. Under the claim Sound that shapes your world, Kutuko had to create 5 scenarios, alluding to categories of the video game industry. In addition to having a great visual impact, the experience was elevated to a competition for the location of the fetish objects hidden in each frame.
Nha & Mkpuchi: The export format and technical specifications are:

16:9, FHD, 1920X1080px optimisation with .mp4. compression codecs (h264).
1:1, FHD, 1920X1920px optimisation with .mp4 compression codecs.
9:16, FHD, 1080X192020px optimisation with .mp4 compression codecs. (h264)

These same formats can be exported at a higher quality without .mov (h265) compression.
Mkpado: 3D, 3DMAX, Animation, C4D, Cinema 4D, Interior Design, Motion Design, Motion Graphics, Rendering
Teknụzụ Mmepụta: Kutuko started with a search for references and inspiration on websites such as Behance, Pinterest or Artstation, which they accumulated on moodboards on the Milanote website. Then they started a small composition sketch of the scene in Photoshop and once they had what they liked, they moved on to 3D. For this, we always use Cinema 4D software and the Redshift rendering engine along with various plugins such as Turbulence FD for the smoke simulations or Forester for the creation of trees.
Ịma Aka Imepụta: The creative demands of this piece required a solid and consolidated professional studio with high quality standards, which is why Paco, from Fan Content, trusted us once again to create such a striking and powerful piece on a creative and visual level.
Nchọpụta: The workflow and human talent was divided between modellers, motion graphers, creative directors, art directors, riggers, character designers and managers focused on the production phases of creativity, art, storytelling, bso, realisation, modelling, texturing, lighting, postproduction and sfx, through an internal platform for the correct monitoring of the project.
Mkpali: Under the claim Sound that shapes your world, Kutuko had to create 5 different scenarios that worked well together, alluding to key categories of the video game industry to engage the broad spectrum and profile of the target audience. Therefore, not only was there a great visual and sound impact from the start, but the experience was elevated to gamification and competition for the location of the fetish objects hidden in each frame.
Oge Ọrụ: The Bang&Olufsen production took place in Madrid, by Kutuko Studio, from February to May 2022.
Usoro Ọrụ: The video project is a standard full HD 1920X1080px format with optimised compression for social media and digital media such as web or e-commerce. In addition, and to make the content more consumable and adaptable, we worked specifically on 16:9, 1:1 and 9:16 proportions, to nurture all existing digital channels.
Patentị: Kutuko Studio SL
Ndị Otu: Agency:
Fan Content
Client:
Bang & Olufsen
Project Manager:
Álvaro Ibáñez
Creatives Directors:
Paco Chanivet (Fan Content), Carlos Cabrera (Kutuko)
Lead 3D Artist:
Maite Martínez, Ibón Vergara, Luís Marín, Carlos Cabrera
3D Artist:
Andrea Marshall, Daniel Pomares
2D Artist:
Victor Angulo
SFX & Marvelous Designer:
Rodrigo Marchán
3D Modeling:
Daniel Jiménez
Groom design:
Michael Birefo
Asụsụ Foto: Boutique Visual Kutuko Studio, Beoplay Portal, 2022