Gamma Ụlọ Akụ Nkeonwe by Victor Weiss is a highly esteemed winner of the very prestigious 2023 Ihe Nrite A' Design Award nke Bronz in Nhazi Ihe Oke Ọnụ Competition Category.

BronzIhe Oke Ọnụ· 2023

Gamma Ụlọ Akụ Nkeonwe

by Victor Weiss

Client: Victor Weiss

Ihe Nrite A' Design Award nke Bronz Winner in Ihe Oke Ọnụ Category

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The Design

About Gamma Ụlọ Akụ Nkeonwe

Gamma bụ ụlọ akụ nkeonwe emere dịka klọb a na-akpọ mmadụ oku naanị maka njikwa akụ na ụba. A na-enye onye ọ bụla ohere ịbanye site n'usoro nyocha zuru oke na ntule ihe onwunwe ha. Nhazi a na-akwanyere ùgwù n'ebe njedebe ndị mgbe ochie nke ụlọ akụ ochie ma tinye ọnụ ọgụgụ ọhụrụ nke oge a. Ọrụ a gụnyere ịgụ aha, atụmatụ ọtụtụ akara ahịa, njirimara a na-ahụ anya, mmepe ngwaahịa, ihe owuwu na nhazi eserese. Onye ọ bụla ga-abanye ọhụrụ na-enweta ngwugwu pụrụ iche nke nwere mkpụrụ ego ọla edo na-emeghe Klọb Gamma, igbe sịga na mkpisi rhodium. Ebumnobi a bụ ichekwa mmekọrịta mmadụ na mmadụ n'ime ọha mmadụ nke dijitalụ na-achị.

The Recognition

About the Ihe Nrite A' Design Award nke Bronz

Gamma Ụlọ Akụ Nkeonwe meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Gamma Ụlọ Akụ Nkeonwe ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Gamma Ụlọ Akụ Nkeonwe na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Gamma is perceived as not only a bank, but a private group and invitation-only club. In order to join Gamma you must have more than a high net worth. Gamma is about solid capital, it applies detailed methodology and evaluation of assets for member approval. The status and experience provoke this desire to be inside Gamma, the membership is a statement.
Tags: Confidentiality, Experience, Prestige, Expertise, Investment, Profit, Transparency, Consultant, Exclusivity, Security, Premium, Incentive, Status, Trust, Credit, Financial
Design Challenge: The biggest challenge was to set up a dream team in order to create this very high end technical project. We created Gamma from scratch the Naming, Brand Strategy, Visual Identity, Product Development, Architecture, Graphic Design, Type Design, Photo Retouch, Video Production and more.
Research: It is a challenge to ride against the tendency waves in design, when brands have worked towards minimalizing physical contact and personal experience. Gamma goes the opposite direction. When one signs the membership contract, they are given a signature package which includes: the exclusive Gamma gold coin which is a key to access the Gamma Club, a box of exclusive Cuban cigars by Arturo Fuente and a unique rhodium pen.
Inspiration: To Preserve Human Interaction in a Digital Society." The target audience is Gen X upper class. We focused in creating an exclusive brand for wealth management. With respect to the classic touch points of an antique bank and incorporated modern facilities, Gamma aims to provide the best and most exclusive experience in banking services.
Project Duration: The project was initiated in April 2019, and was concluded in June 2020.

Read the Press Release