Cuisino Ọrụ Bụ Isi: Nkwado Mkpebi Nri Egwuregwu by Yi Chen

Cuisino Ọrụ Bụ Isi: Nkwado Mkpebi Nri Egwuregwu by Yi Chen is a highly esteemed winner of the very prestigious 2026 Ihe Nrite A' Design Award nke Igwe in Nhazi Teknụzụ Mkpanaka, Ngwa na Sọftụwia Competition Category.

IgweMkpanaka· 2026

Cuisino Ọrụ Bụ Isi: Nkwado Mkpebi Nri Egwuregwu

by Yi Chen

Ihe Nrite A' Design Award nke Igwe Winner in Mkpanaka Category

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The Design

About Cuisino Ọrụ Bụ Isi: Nkwado Mkpebi Nri Egwuregwu

Ederede Akwụkwọ: Cuisino na-echeghachi mkpebi nri dị ka emume egwuregwu, na-atụgharị nhọrọ nke oge niile ka ọ bụrụ oge ọ ṅụrị. Iji nkà mmụta uche omume na UI egwuregwu, ọ na-ebelata ike gwụrụ nke mkpebi ma na-enye ndị ọrụ ike iri nri ka mma na-enweghị nchekasị. Site n'ike mmụọ nsọ nke egwuregwu dị mfe na ngwa ahụ ike, njikọ ọ na-eduzi iri nri nke uche site na mmekọrịta obere, ụgwọ ọrụ ọganihu, na usoro anya na-eme ka obi dajụọ. Ahụmịhe a na-eme ka nri ọ ghara ịbụ maka ịdọ aka ná ntị ma bụrụ maka iwulite omume ọ ṅụrị.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Cuisino Ọrụ Bụ Isi: Nkwado Mkpebi Nri Egwuregwu meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Cuisino Ọrụ Bụ Isi: Nkwado Mkpebi Nri Egwuregwu ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Cuisino Ọrụ Bụ Isi: Nkwado Mkpebi Nri Egwuregwu maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Cuisino transforms everyday food choices into a delightful, gamified ritual. By combining behavioral psychology with playful UI, it reduces decision fatigue and empowers users to make healthy choices without stress. Each interaction feels like a mini-game, turning anxiety into agency.
Dimensions & Packaging: Cuisino is a non-physical digital design project. The prototype consists of 5 main experience flows with modular components and was built in 1920×1080 and 375×812 px formats. It includes mobile-first wireframes, user journey animations, and a set of customizable onboarding and decision-making modules.
Tags: food decision, playful UX, gamified onboarding, ritual design, digital wellbeing, health habit, casual interface, behavior design, meal planning, emotional interface
Production Technology: Cuisino was realized using a combination of Figma, XD, Illustrator, and After Effects. The design process emphasized visual storytelling, modular components, and interactive mockups. UI animations were prototyped to simulate a casino-inspired experience, with gradient transitions, randomized elements, and playful micro-interactions. The final assets were exported for responsive screen sizes and optimized for both pitch decks and demo presentations.
Design Challenge: The main challenge was balancing delight with depth—how to ensure user agency while gently guiding behavior. Visually, it was difficult to simulate randomness without overwhelming users. Conceptually, the hardest part was resisting utilitarian UX patterns and instead designing for emotion, play, and imperfection—qualities often neglected in food or wellness apps.
Research: This design began as speculative UX research into how decision fatigue affects food habits in urban environments. Methods included desk research, self-tracking experiments, and behavioral mapping of casual food apps. Tools used were Figma, Notion, and visual diarying. Key insights: most food apps overload users with options and assume strong intrinsic motivation. Cuisino rethinks this by embedding habit into gamified rituals, making healthy choices fun, not forced.
Inspiration: Cuisino was inspired by the overwhelming feeling of choice in urban food culture. As a designer living in New York, I saw how indecision and anxiety affected meal planning. By borrowing mechanics from casinos and mobile games, I aimed to create a joyful and structured decision ritual.
Project Duration: The project was initiated during Covid19 in New York City and completed in June 2025. The design was developed independently as a speculative yet functional UX concept and presented via digital channels.
Operation Flow: Users begin by selecting a goal or mood, then receive dynamic suggestions through playful modules like spin wheels, quick picks, and progress meters. Gamified cards and micro-interactions reduce choice fatigue while reinforcing healthy routines. The experience blends randomness with structure, encouraging consistent use while maintaining delight.
Patents: Patent pending.
Copyrights belong to Yi Chen, 2025.
Team Members: Designer: Yi Chen
Image Credits: Image #1: Designer Yi Chen, Cuisino, 2025.