Hypesociety Ọrụ Bụ Isi: Ngwa Mgbasa Ozi Ntughari by Daniel Klatsidis

Hypesociety Ọrụ Bụ Isi: Ngwa Mgbasa Ozi Ntughari by Daniel Klatsidis is a highly esteemed winner of the very prestigious 2026 Ihe Nrite A' Design Award nke Igwe in Nhazi Ngwaahịa Dijitalụ Competition Category.

IgweNgwaahịa Dijitalụ· 2026

Hypesociety Ọrụ Bụ Isi: Ngwa Mgbasa Ozi Ntughari

by Daniel Klatsidis

Ihe Nrite A' Design Award nke Igwe Winner in Ngwaahịa Dijitalụ Category

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The Design

About Hypesociety Ọrụ Bụ Isi: Ngwa Mgbasa Ozi Ntughari

Ederede Akwụkwọ: Hypesociety bụ ikpo okwu ntughari nke AI na-akwọ ọ ọ nke e mere iji mee ka otú ndị brand si eru ndị na-ege ntị ọhụrụ dịrị mfe. Sistem a na-enyocha ọdịnaya, na-achọpụta ndị nrụpụta kwesịrị ekwesị, ma na-akwado ntọala mkpọsa na-akpaghị aka. Ihu ya na-egosipụta nzọ ụkwụ ọ bụla n'usoro doro anya na nke pere mpe, na-enye ndị ọrụ ohere ịmepụta ma bido mkpọsa ntughari n'ime nkeji ole na ole. Nhazi a na-elekwasị anya na ọsọ, amụma, na mfe iji, na-atụgharị usoro mgbagwoju anya ka ọ bụrụ ahụmịhe mkpanaka nghọta.

The Recognition

About the Ihe Nrite A' Design Award nke Igwe

Hypesociety Ọrụ Bụ Isi: Ngwa Mgbasa Ozi Ntughari meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na Hypesociety Ọrụ Bụ Isi: Ngwa Mgbasa Ozi Ntughari ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ Hypesociety Ọrụ Bụ Isi: Ngwa Mgbasa Ozi Ntughari maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Hypesociety is an AI powered repost platform designed for fast campaign creation. It helps brands connect with creators in seconds and launch marketing actions with very few steps. The system focuses on reposts as a simple and scalable format. The interface is clean and direct, with automation supporting each part of the workflow. This creates a fast and efficient user experience.
Dimensions & Packaging: Hypesociety is a mobile application built with Flutter. It runs on Android version 14 and later and on iOS version 16 and later. The app is optimized for screens with a minimum size of 1170 by 2532 pixels. The system uses AI modules for matching and automation and supports a wide range of campaign budgets.
Tags: influencer, creator, marketing, AI, repost, UX, UI, campaigns, ads
Production Technology: Hypesociety was built with Flutter for cross platform use on Android and iOS. The backend uses scalable cloud services and AI models to process creator data and content. The system is optimized for fast load times, high reliability, and global usage.
Design Challenge: The main challenge was converting a complex marketing process into a simple automated experience. Multiple user tests were required to remove friction and reduce steps. Technical challenges included improving AI matching, stabilizing performance, and creating a flow that works for users in different countries.
Research: This research focused on simplifying influencer marketing. Interviews and surveys were conducted with more than fifty brands and creators. The insights showed a strong need for faster booking, better clarity, and automation. The result is a product that reduces manual steps and improves the quality and speed of campaigns.
Inspiration: Hypesociety was inspired by the need to improve influencer marketing workflows. Many brands struggled with slow communication, manual processes, and unclear pricing. The goal of this project was to remove friction by using automation and simple design. This resulted in a system that helps users reach audiences faster and more efficiently.
Project Duration: The project started in January 2023 in Dubai. It reached its first public release in June 2025. Work continued through 2025 with design updates, user tests, and technical improvements. The platform was then released globally on the main mobile application stores.
Operation Flow: Users start by connecting their Instagram account and selecting a goal. The system reviews their content and finds suitable creators using AI. The app shows recommended creator matches. Users confirm the budget and launch the campaign with a small number of steps. The flow is designed to be simple, fast, and easy to understand.
Patents: Copyrights belong to Hyped Dmcc 2025. Trademark Hypesociety. Intellectual property protection is officially registered under Hyped DMCC and covers the Hypesociety platform, brand, and design.