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Plants Trade Akwụkwọ Echiche Na Akwụkwọ Mmado by Tsuyoshi Omori

Plants Trade Akwụkwọ Echiche Na Akwụkwọ Mmado by Tsuyoshi Omori is a highly esteemed winner of the very prestigious 2019 Ihe Nrite A' Design Award nke Ọlaọcha in Nhazi Eserese, Ịse Ihe na Nkwurịta Anya Competition Category.


ỌlaọchaEserese· 2019

Plants Trade Akwụkwọ Echiche Na Akwụkwọ Mmado

by Tsuyoshi Omori

Client: Plants Trade

Ihe Nrite A' Design Award nke Ọlaọcha Winner in Eserese Category

Colors

The Design

About Plants Trade Akwụkwọ Echiche Na Akwụkwọ Mmado

ANFỌDAN EGO bụ usoro nke ụdị ihe ọkụkụ na nka nka, nke ewepụtara iji wube ezigbo mmekọrịta dị n'etiti mmadụ na ihe okike kama ịbụ agụmakwụkwọ. Akwukwo Edere Osisi Ahịa dị njikere inyere gị aka ịghọta ngwaahịa okike a. Akwụkwọ a, nke ahaziri n'ụzọ zuru oke nha dịka ngwaahịa a, nwere ọ bụghị naanị foto nke okike mana nka ndị pụrụ iche sitere n'ike mmụọ nsọ nke mmụọ. N’ezie ihe ịtụnanya, a na-eji akwụkwọ ozi edepụta eserese ahụ nke ọma na eserese ya mere na eserese ọ bụla dịgasị iche na agba ma ọ bụ udidi, dị ka osisi sitere n'okike.

The Recognition

About the Ihe Nrite A' Design Award nke Ọlaọcha

Plants Trade Akwụkwọ Echiche Na Akwụkwọ Mmado meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Plants Trade Akwụkwọ Echiche Na Akwụkwọ Mmado ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Plants Trade Akwụkwọ Echiche Na Akwụkwọ Mmado bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Concept Book was designed in exactly the same size as the products, botanical specimens. Not only photos of nature, the book also features unique graphics which the designer created with drawing inspiration from the nature’s wisdom. More interestingly, the graphics are carefully printed by letterpress so that every image varies in color or texture, just like natural plants.
Dimensions & Packaging
The Concept Book is a hardcover, 105 x 190 mm, consisting of 52 pages. The Poster is 505 x 728 mm.
Tags
Concept Book, Botanical Specimen, Letterpress, Graphics, Plants Trade, Nature
Production Technology
The Concept Book used the foil printing on its white cardboard cover, the offset printing for 5 photographs and the letterpress printing for 14 graphics. The Poster used the offset printing for the photograph and the letterpress printing for the graphic.
Design Challenge
The difficulty in designing the Concept Book was in what way the designer should create graphics that can make people think of the nature’s wisdom. After consideration, the designer chose the letterpress printing for graphics to depict different colors or textures, just like real plants.
Inspiration
Plants Trade is a series of an innovative and artistic form of botanical specimens, not like the conventional ones that are merely used as educational material. The product was born to build a better relationship between humans and nature. The Concept Book was made to help people understand this creative product.
Project Duration
The project started in September 9th, 2017 in Tokyo and it is still ongoing. The Concept Book was published in Japan on that date and was exhibited at Tokyo Art Book Fair in October 2017, Shibuya Publishing & Booksellers in August 2018 and at Kamome Books in September 2018.
Operation Flow
The Concept Book will be on sales online as well as at exhibitions or events such as art book fair. Not simply as a printed object, the designer hopes people feel the unspoken messages from plants, that is, Nature’s Wisdom.
Patents
Copyrights belong to PLANTS TRADE, 2017
Team Members
Designer & Illustrator : Shunsuke Ikai
Photographer : Hiroto Hata
Copywriter : Tadayasu Seto
Translator : Yukiko Nishikawa
Movie : studio me
Image Credits
Image#2:Photographer Takashi Hiramatsu, 2018.
Image#3:Photographer Takashi Hiramatsu, 2018.
Image#4:Photographer Takashi Hiramatsu, 2018.
Image#5:Photographer Takashi Hiramatsu, 2018.

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