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Interview with Shreya Paliwal

A designer striving to make an impact through med-tech product designs in India. Currently at Happy Reliable Surgeries, as a Design Consultant, her work includes making the products user-friendly…

Interview about Easynav Infinity Surgical System Design Interview

Design Legend Interview

2 November 2022

Academically, I am a graduate with a Bachelor's in design, major in Industrial Design. Currently working with medical device company as a Design Lead, I recently pursued HCI from MIT-CSAIL.

Design for me is a means to Proactive compassion, a search for purpose, a way to explore multiple disciplines and learn new things.

For my profession, I knew I had a knack for a creative career but from the town that I hail from, design is a profession that is seldom heard about or is usually related to Fashion Design. Very few actually knew what a “Designer” does, maybe many still don’t. So, I somewhere knew it had to do with a creative profession but never knew what a designer exactly does, up until my academics in design. Thankfully I had well-informed people around to advise me to take up design as a profession.

I love working on projects that are technically complex, challenging, and require skills I aspire to get better at. Such projects are an expressway to gaining knowledge and becoming the next best version of yourself. Although initially the project journey might be filled with many failures and setbacks due to a lack of experience, in the end, growth is maximum.

Break the hard and fast distinctions between design areas and carve out a Niche.

A Great designer knows and resolves flaws with his designs, even though it may never be visible to another eye ever. A good designer designs for the appreciation of others, A great designer designs till he can meet the eye of the customer.

The good design never cheats the customer for what it is and what it does, is easy to use and does it's function well.

A bad design may lead to disaster, both life and property, Hence investing in good design is must.

I'd design futuristic gadgets including robotics and Mechatronics if I had the Time.

Augmented and Virtual reality product designs.

Putting on the shoes of customer to validate if someone would really buy it or not.

Prof. Kirti Trivedi

Designer Interview

25 April 2022

Although I am a graduate with a Bachelor's in design, major in Industrial Design, I have always loved to break the hard and fast distinction between design disciplines and explore all areas for enhancing my knowledge and skills. For my profession, I knew I had a knack for a creative career but from the town that I hail from, design is a profession that is seldom heard about or is usually related to Fashion Design. Very few actually knew what a “Designer” does, maybe many still don’t. So, I somewhere knew it had to do with a creative profession but never knew what a designer exactly does, up until my academics in design. Thankfully I had well-informed people around to advise me to take up design as a profession.

I work as a Design Consultant with Happy Reliable Surgeries Pvt. Ltd, a Bengaluru-based firm providing image-guided surgical navigation solutions to their customers.

Design for me is a means to Proactive compassion, search for purpose, a way to explore multiple disciplines and learn new things.

I love working on projects that are technically complex, challenging, and require skills I aspire to get better at. Such projects are an expressway to gaining knowledge and becoming the next best version of yourself. Although initially the project journey might be filled with many failures and setbacks due to a lack of experience, in the end, growth is maximum.

Since I have always been working around areas I found appealing, I have many favorites. Zo: The Psyche Fitness App is one of my favorites. Yet another is about Ancient Indian Iconography and its uses. Both of them are unique in the sense that their application would help resolve some prevalent issues or help guide one in the right direction for the resolution of issues.

During my academic journey, I was fortunate to have the opportunity of working on an Industry project during the ongoing semester. Brief for which had been to rectify manufacturing time taken for two patented components of a product and bring it at equilibrium to help hasten the assembly time. After studying their process in-depth and understanding the component parts, solutions by modifications in the component were designed to suit the brief. This had been my first Industry as well as a medical component project.

Till now it always had been a Canvas but exposure to woodworking and AR/VR tools has made it encompass all; two-dimensional canvas paintings, three-dimensional woodworking, and multidimensional AR/VR.

While listening to music, in the lap of nature or while travelling.

First and foremost a satisfactory validation of the envisioned solution to the given design problem that it will not create even bigger problems for users to fight with. Then comes aesthetics and manufacturability.

While designing the mind is completely focused on the task at hand, as if in a peaceful state of mind.

Overwhelming emotions flood the calm state of mind and excitement is at its peak when the designs are, after deliberate efforts, seen working flawlessly.

The success of a design depends upon how closely it functions to the thought process and idea as visualized by the designer to resolve a problem. This means how closely the idea manifests itself, in reality, is a true mark of successful design provided that it is a positive upgrade to the existing solutions.

It is a deliberate design or an happy accident without due thought to the consequences that follow a product Lifecycle

For society and the environment that we live in our responsibilities go beyond creating designs that only solve a problem. The designs should be farsighted, ensuring no huge harm is caused to the environment while solving a problem that is comparatively minor. Designs are to be optimized, eliminating wastage of resources, human efforts, and designs that help humans towards a safer future.

Design is no longer only about aesthetics and manufacturing although it has been encompassing the business perspective of the product since long, the true potential of a design field into enhancing the capabilities of a company from multifold angles like system design has recently been a talk of the town.

Not held any exhibitions yet. Hopefully soon.

The design inspiration comes from a focused and one-pointed mind on thought in a peaceful state. For feeding creativity most important is getting 8 hours of sleep and keeping the body in a healthy state. Exercising, listening to music and dancing personally helps me overcome mental blocks that form by doing the same thing over and over at times.

My design style is highly affected by personal life experiences and learnings in design.

Currently I have experienced Industry mentors that I consult for direction and validation of ideas but I generally develop the designs myself. Depending on the type of work I take the call. Most critical elements are handled by me and relevant elements are handled by team members with necessary skills

I am currently working on yet another Surgical Navigation platform which would have more complexity and even more severe time and cost constraints. Apart from that

People can contact me via Linkedin or via G-Mail at shreyapaliwal.designs@gmail.com
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