The 15th Games of Jiangxi Veggspjald by Qin He and Xinqing Li is a highly esteemed winner of the very prestigious 2021 A' Design Award í bronsi in Auglýsinga-, markaðs- og samskiptahönnun Competition Category.
BronsAuglýsingar· 2021
The 15th Games of Jiangxi Veggspjald
Client: Jiangxi Provincial Games Organizing Committee
A' Design Award í bronsi Winner in Auglýsingar Category
Verified Award Winner
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About The 15th Games of Jiangxi Veggspjald
Bókartexti: 15. leikar Jiangxi er röð veggspjalda sem útbúin voru fyrir héraðsíþróttamót haldið í Jingdezhen, borg þekktri fyrir postulín. Veggspjöldin sameina postulínsmenningu og íþróttaþætti. Postulínshlutir koma í stað upprunalegra íþróttahluta í hverri mynd og skapa sérstakt sjónrænt andrúmsloft. Röðin var unnin með ljósmyndun og myndvinnsluhugbúnaði, þar sem postulíns- og íþróttaefni voru sameinuð í eina heildarmynd. Hvert veggspjald mælist 700 x 1000 millimetrar og er sýnt sem útiauglýsing. Hönnunin tengir hefðbundna handverkshefð við nútíma íþróttir og stuðlar að kynningu á staðbundinni borgarmenningu.
The Recognition
About the A' Design Award í bronsi
The 15th Games of Jiangxi Veggspjald vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að The 15th Games of Jiangxi Veggspjald sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. The 15th Games of Jiangxi Veggspjald fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a series of posters for the sports meeting held in Jingdezhen, the capital of porcelain. Therefore, the poster design combines ceramic culture with sports elements.
In the poster, ceramics are used to replace the original sports items, which makes the poster design have a good visual mood. - Dimensions & Packaging
- 700 mm x 1000 mm
- Tags
- Poster, Ceramic, Jingdezhen
- Production Technology
- Using photography and Photoshop software, ceramic and sports materials are spliced and combined.
- Design Challenge
- The biggest difficulty is to find appropriate ceramic materials to show the artistic conception of the movement.
- Research
- This series of posters adopts the modern design method, redesigns the traditional Chinese ceramic culture, combines the sports elements, embodies the sports posters with cultural heritage, and can play a role in promoting the urban culture.
- Inspiration
- As a designer, Jiangxi sports meet has a strong interest in modern design and expression of Chinese traditional culture.
Living in Jingdezhen for many years, we have a deep understanding and feelings for ceramic culture, so we put forward to combine ceramic culture with sports to design posters for the games.
The core of this design is to study the integration of ceramic culture and sports elements to achieve a series of sports theme posters. - Project Duration
- The project started in April 2018 in Jingdezhen and finished in May 2018 in Jingdezhen
- Operation Flow
- These posters are used for outdoor advertisements.
- Team Members
- Designer: Qin He
Designer: Chao Yang
Illustration: Zhonghao Wu
Illustration: Luxiang Li
Illustration: Xinqing Li - Image Credits
- Image #01 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #02 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #03 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #04 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #05 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
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