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Milano System Einingaskiptur bakpoki by Modula Milano
Milano System Einingaskiptur bakpoki by Modula Milano
Milano System Einingaskiptur bakpoki by Modula Milano
Milano System Einingaskiptur bakpoki by Modula Milano
Milano System Einingaskiptur bakpoki by Modula Milano

Gull Fylgihlutir · 2021

Milano System Einingaskiptur bakpoki

by Modula Milano

  • A' Design Award í gulli 2021 in Fylgihlutir
  • CLIENT: Modula Milano
  • Estimated Number of Design Views: 74,611
  • Verification code 1F57FDDDDF · Verify this award
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About Milano System Einingaskiptur bakpoki

Milano System er einingaskiptur borgarbakpoki framleiddur á Ítalíu. Aðalpokinn er 480 mm á hæð, 300 mm á breidd og 170 mm á dýpt og rúmar 25 lítra, sem hægt er að stækka í 35 lítra. Aðskildar einingar, þar á meðal fartölvuskipuleggjari, festieining, hversdagseining og pökkunareining, er hægt að festa á og losa af aðalpokanum. Segullæsingar gera kleift að opna og loka með annarri hendi. Notuð eru slitþolin og vatnsheld efni. Tvö hólf og nokkrir vasar halda daglegum hlutum skipulögðum.

About the A' Design Award í gulli

Milano System Einingaskiptur bakpoki vann A' Design Award í gulli, óendanlega virta viðurkenningu sem veitt er fyrsta flokks, dásamlegum og framúrskarandi hönnunarverkum. Sigurvegarar í gulli eru afar nýstárleg, framsýn og töfrandi glæsileg sköpunarverk sem endurspegla snilld, visku og hæfni hönnuða sinna. Þess er vænst að Milano System Einingaskiptur bakpoki sé mjög lofuð, brautryðjandi og stórfengleg uppfinning sem skilar fordæmislausu virði. Þetta hönnunarverk sem vann A' Design Award í gulli er stórbrotið, virt verkefni sem gagnast mörkum listar, vísinda, hönnunar og tækni mjög vel og færir þau fram á við. Milano System Einingaskiptur bakpoki skapar sterkar þráartilfinningar, vekur ástríðu, hvetur til sköpunar og heillar okkur.

Press Kit

Unique Properties
Milano System is a 100%-made-in-Italy modular urban backpack designed to meet the needs of global citizens.
Characterized by modularity, the Milano System can be customized by combining different modules that can be easily attached and detached from the main pack.
It is made with functionality in mind and can be customized by combining the following parts: Milano Backpack - the main pack, Laptop Organizer, Anchor, Everyday Block, Packing Block.
Dimensions & Packaging
480mm height x 300mm width x 170mm depth (240 when expanded)
Weight: 900gr (only the Milano backpack)
Volume: 25 L (35 L expanded)
180-degrees opening
Fully water-resistant
2 separated compartments with multiple pockets for ultimate organization
Tags
modular backpack, Italian design, Made in Italy, backpack made in Italy
Production Technology
CORDURA fabrics - engineered with cutting-edge technologies to deliver best-in-class resistance to abrasion and tears.
Lorenzi fabrics - leather-like fabrics that are waterproof and highly resistant
Hypalon - high strength fabrics in the details providing an attachment of future accessories and modules.
Fidlock - innovative magnetic locking hardware
Design Challenge
The first challenge was to find an intuitive and easy-to-use modular system. We researched the military field and came up with a solution based on innovative magnetic hooks. This system allows us to offer a product that is both technical and user-friendly. The second one was building a supply chain entirely based in Italy that would balance quality and price and we successfully achieved this by finding reliable suppliers. We managed to develop the project during all the lockdowns due to Covid-19
Research
We did in-depth market research to identify all the pros and cons of both modular and non-modular backpacks on the market. We also did qualitative & quantitative research with questionnaires to a group of people from different cities of Europe (who belong to our target group) to understand the needs and what they would prefer in a daily backpack both from the point of view of functionality and design.
Inspiration
Like most people who live in the urban landscape, we spend our days living our lives at full speed. A backpack is our best companion in our dynamic life, where we carry everything we need to stay on the go. However, the variety of activities requires us to overfill them or carry multiple bags. That's how we came up with the idea of creating an ultra-versatile modular backpack, combining the functionality found in the best backpacks, with Italian aesthetics and carefully selected materials.
Project Duration
The project started in January 2020 and finished in March 2021 in Milan, Italy.
Operation Flow
Featuring Fidlock innovative magnetic locking hardware, you can effortlessly lock and unlock your backpack with one-hand management. The backpack has two compartments, three inner pockets, and one front pocket to quickly access your essentials.
While the Milano Anchor provides modularity through the magnetic system that quickly and securely attaches modules to the pack.
Image Credits
Image #1: Maurizio Costa
Image #2: Maurizio Costa
Image #3: Maurizio Costa
Image #4: Maurizio Costa
Image #5: Maurizio Costa

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