Ruyi Dim Dong Vörumerki fyrir bakarí by Hong Jia Min is a highly esteemed winner of the very prestigious 2025 A' Design Award í járni in Grafík, myndskreytingar og sjónræn samskiptahönnun Competition Category.
JárnGrafík· 2025
Ruyi Dim Dong Vörumerki fyrir bakarí
by Hong Jia Min
Client: Jijia Brand Creative Studio
A' Design Award í járni Winner in Grafík Category
Verified Award Winner
Verify Award Status for #172952The Design
About Ruyi Dim Dong Vörumerki fyrir bakarí
Ruyi Dim Dong er vörumerkjahönnun fyrir bakarí. Hönnunin tengir saman fornar bakstursbefðir og evrópska brauðgerð. Merkið byggir á tveimur austrænum myndefnum, útrúllandi skrun og hálfopnuðum gjafakassa. Hægri strik táknsins Ru verður að silkiskrun, tákn um arfleifð. Táknið Yi missir vinstri róthlutann, þannig að eftir stendur einingin Li, sem líkist gjöf sem verið er að opna. Furunálamynstur birtist á innsiglum og magaböndum, prentað á sjálfbær efni. Gjafakassarnir kynna bakkelsið sem menningarlega minjagripi borgarinnar.
The Recognition
About the A' Design Award í járni
Ruyi Dim Dong Vörumerki fyrir bakarí vann A' Design Award í járni, virta viðurkenningu sem veitt er góðum hönnunarverkum sem uppfylla þær faglegu og iðnaðarlegu kröfur sem gerðar eru til vel hannaðra sköpunarverka. Sigurvegarar í járni sýna mikla færni, mikla sérhæfingu, sérfræðiskilning og skapandi getu höfunda sinna. Þess er vænst að Ruyi Dim Dong Vörumerki fyrir bakarí sé mjög metið, dáð og elskað sköpunarverk sem er hagnýtt og nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í járni sameinar bestu starfsvenjur greinarinnar og hefur hæfa tæknilega eiginleika tengda þekkingu og hæfileikum. Ruyi Dim Dong Vörumerki fyrir bakarí er virt fyrir nákvæmni sína og er hannað til að veita lífsgæðabætur sem hjálpa til við að gera heiminn að betri stað.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- East West Alchemy Revive ancient pastry techniques alongside European bread artistry, bridging tradition and modernity through taste.Gifts with Soul Through culinary craftsmanship, design curated gift boxes blending Eastern aesthetics with functionality, transforming pastries into edible ambassadors of a city cultural essence.
- Dimensions & Packaging
- Inspired by the brand slogan Pines need not envy peach blossoms, the primary visual system captures the layered texture of pine needles, rendered on sustainable materials to evoke an Eastern aesthetic of timeless elegance. This transforms routine purchases into lightweight cultural encounters. The pine motif extends across seals and belly bands, symbolizing the product enduring quality steadfast as ancient pines.
- Tags
- Health, Creativity, Baking, Chinese, Oriental
- Production Technology
- The visual system distills six operational pillars into essential graphic forms Brand Philosophy, Target Audience, Usage Scenarios, Daily Freshness, Clean Ingredients, Cultural Remix, Through rigorous formal reduction, each business imperative becomes an actionable design syntax.
- Design Challenge
- The project requires the seamless integration of multiple elements to simultaneously communicate the brand core identity, embody Oriental aesthetics, and ensure versatile application across diverse scenarios.
- Research
- Committed to conveying brand essence with minimalist clarity, unlocking expansive possibilities while ensuring sustainable brand evolution.
- Inspiration
- The design draws from dual Eastern motifs the unfurling scroll and the partially opened gift. The scroll embodies the enduring legacy of tea and dim sum culture, while the half revealed gift box captures the delightful moment of unwrapping a souvenir.The character Ru transforms into scroll like silk ribbons, symbolizing heritage; Yi is deliberately halved, leaving only its right component Li as an unboxed surprise reflecting the subtle grace of Eastern aesthetics.
- Project Duration
- Designed in September 2023 for Nanning, Guangxi, China
- Operation Flow
- Anchored in Ming style typography, the right stroke of the character Ru is reimagined as an unfurling scroll its silk like curves converging into a gracefully tapered form, embodying the enduring legacy of tea house culture. The left radical of Yi is intentionally concealed, allowing its right component Li to emerge like a half revealed gift box, subtly evoking the ceremonial unveiling of Eastern refinement.
- Patents
- Copyrights belong to Hong Jia Min, 2023.
- Team Members
- Hong Jia Min
- Image Credits
- Hong Jia Min
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