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Poznan Marathon Medal Kynningarteiknimynd by Artmask Group

Poznan Marathon Medal Kynningarteiknimynd by Artmask Group is a highly esteemed winner of the very prestigious 2020 A' Design Award í silfri in Kvikmynda-, myndbanda- og teiknimyndahönnun Competition Category.


SilfurKvikmynd· 2020

Poznan Marathon Medal Kynningarteiknimynd

by Artmask Group

Client: PKO Poznań Marathon

A' Design Award í silfri Winner in Kvikmynd Category

40,459

Verified Award Winner

Verify Award Status for #94314

Colors

The Design

About Poznan Marathon Medal Kynningarteiknimynd

Poznan Marathon Medal er kynningarteiknimynd sem gerð var til að kynna verðlaunapening tuttugasta PKO Poznan maraþonsins. Teiknimyndin sýnir smáa hluti sameinast til að mynda peninginn, og hver hluti táknar eitt ár í sögu maraþonsins. Á peningaböndinu eru prentaðar sögulegar ljósmyndir frá öllum útgáfum viðburðarins, raðaðar í tímaröð. Peningurinn mælist 80 sinnum 80 sinnum 7 millímetrar og er steyptur úr stáli og silfri. Teiknimyndin var framleidd í 4K upplausn til að hvetja til skráningar í afmælishlaupið.

The Recognition

About the A' Design Award í silfri

Poznan Marathon Medal Kynningarteiknimynd vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Poznan Marathon Medal Kynningarteiknimynd sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Poznan Marathon Medal Kynningarteiknimynd er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The original idea of presenting medals for the competitors of the 20 PKO Poznan Marathon. The animation was to encourage registration for the jubilee marathon and run 42.195 km to win a medal.
Dimensions & Packaging
medal dimensions: 80mm x 7mm x 80mm. Medal cast in steel and silver.
Video Presentation Resolution: 4K
Tags
animation, medal, poznan marathon, 3d animation
Production Technology
Houdini
Adobe After effects
Adobe Premiere
3d Studio MAX
Photoshop
Design Challenge
The most difficult part of the project is to create a unique animation scenario presenting the ideas of the medal design and the 20 years of the Poznan Marathon placed in it. In addition, a short time for implementation from the script to the finished animation.
Research
Based on attempts to present the medal in the form of animations started in 2018, we have found that presenting both the medal and the T-shirt for Marathon in the new form of professional Animation that all runners are waiting for positively increases the number of runners. After presenting the Animation with a medal and a T-shirt, the number of people registered in the marathon increased over 15%.
Inspiration
The idea to create the animation and design of the medal was 20 years of the history of the Poznan Marathon. The small elements that make up the medal symbolize each year. The medal's lanyard is printed with historical photos from all marathon editions arranged in chronological order.
Project Duration
The project started in August 2019 and finished in September 2019 in Poznan.
Operation Flow
A new way of presenting a marathon medal.
Team Members
Mateusz Kowalski
Wojciech Czub
Image Credits
Image #1: Creator Mateusz Kowalski, front-view, 2019. Image #2: Creator Mateusz Kowalski, rear-view, 2019. Image #3: Creator Wojciech Czub, full-view, 2019. Image #4: Creator Mateusz Kowalski, realisation, 2019. Image #5: Creator Mateusz Kowalski, lanyards, 2019.
Video Creadits: Creator Mateusz Kowalski, medal-animation, 2019

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