Argento Interni · 2021

Ivy Il Café

by Neda Mirani

A' Design Award d'Argento 2021 in Interni
CLIENT: Neda Mirani
Estimated Number of Design Views: 24,457
Verification code 9C52B546B5 · Verify this award

Visit Site View at A' Design Award Press Release

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About Ivy Il Café

Criteri come l'efficienza economica, la rapida implementazione e la creazione di una nuova atmosfera in città erano importanti sfide progettuali da considerare, quindi è stato scelto di concentrarsi sulle risorse disponibili nell'area del progetto come approccio per la risoluzione dei problemi. Risorse in grado di soddisfare le esigenze di cui sopra e anche di migliorare la qualità del design. Ci sono molte fabbriche di blocchi di cemento in questa zona. Un materiale modulare in grado di dare forma al progetto con tutti i criteri proposti. Insieme alla struttura pura e al colore neutro del blocco, è stato scelto un supplemento come Ivy, che svolge un ruolo importante nella vitalità dello spazio.

About the A' Design Award d'Argento

Ivy Il Café ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Ivy Il Café sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Ivy Il Café è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.

Press Kit

Unique Properties: There are many factories in Mazandaran region that provide cement blocks for construction projects of more than any similar material. This led to the selection of cement blocks, due to the abundance, reasonable price, modularity and pure texture it brings to the project. Also, by choosing this material, the different arrangement of the blocks can help a lot in creating different functions.
Choosing a material with a different texture and a neutral color, such as a block, required a reverse complement. Choosing a plant texture next to it, in addition to creating a colorful touch, also greatly contributed to the vitality of the space. Therefore, according to the conditions of indoor spaces, a plant called miniature ivy was selected, which is basically suitable for indoor spaces, and in case of favorable conditions, it grows a lot. This complement played such an important role that even The name of the cafe was chosen from it.
Dimensions & Packaging: Total area is: 80 Sq. M.
Tags: cement block, ivy, cafe, Iran
Production Technology: It can be said that the main part of this project is through the presence of a pure material called cement block. It is complemented by other materials such as metal in combination with a living plant tissue.
Design Challenge: The spark of creativity in this project was created through the application of initial constraints. And it made us practice how to turn constraints into opportunities.
Research: In this project, paying attention to the limitations, proper operation of the available facilities and adding a touch of creativity is the main design criteria.
Inspiration: What was required to start the project included: economic efficiency, fast implementation and create a distinctive atmosphere in the city. Providing all of these together posed an important challenge. To solve this challenge, the question that came to mind was: What this area have? Assets that can both meet these demands and enhance design appeal. For this purpose, there was a need to know the material that alone can form the overall body of the project and even play an important role in the components and furniture of the space. This removed the multiplicity of materials from the project and instead shifted the focus to creating diverse functions through the emergence of one material. Therefore, several important factors should be considered in the selection of this material, such as: 1- Abundance (because it should be available in large numbers due to the high level of coverage) 2- Low costs(the overall level of costs by choosing it should be cost-effective.) 3- Being structured (in order to act as a module in design) and in all these cases, the type of use should be different.
Project Duration: The project started in February 2020 and finished in July 2020 in Iran
Operation Flow: This design is an exercise in reviewing the use of materials and understanding their high capability in creating space.
Image Credits: Photographer: Deed studio