Bronzo Scooter · 2024
Luna Scooter elettrico
by Zhejiang Lv Ju Vehicle Industry Co., Ltd
- A' Design Award di Bronzo 2024 in Scooter
- CLIENT: Zhejiang Lv Ju Vehicle Industry Co., Ltd
- Estimated Number of Design Views: 96,586
- Verification code E14506192B · Verify this award
Colors
About Luna Scooter elettrico
Luna è uno scooter elettrico leggero, pensato per gli spostamenti urbani e i tragitti brevi. Le linee esterne richiamano i motoveicoli a due ruote diffusi in Europa a metà del XX secolo, con bordi arrotondati e un faro circolare. La combinazione cromatica di azzurro e tonalità brillanti unisce gusto retrò e sensibilità contemporanea. Un magnete in terre rare garantisce una potenza elevata e un'alta efficienza di conversione energetica. Luna si sblocca e si avvia tramite una chiave digitale compatibile con Bluetooth e NFC. Un reattivo impianto frenante a disco assicura frenate brevi e stabili.
About the A' Design Award di Bronzo
Luna Scooter elettrico ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che Luna Scooter elettrico sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. Luna Scooter elettrico soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.
Press Kit
- Unique Properties
- Luna, a lightweight electric scooter specially designed for young groups, features a retro and stylish exterior modeled after the two wheeled motorcycles popular in Europe during the middle of the 20th century. Functionally enhanced with a rare earth magneto known for strong power and high energy conversion efficiency, Luna offers an upgraded alternative for city commuting and short travel.
- Dimensions & Packaging
- dimensions, 1765 mm x 753 mm x 1067 mm
- Tags
- an electric scooter, retro fashion, lightweight, rounded edges and corners, a rare earth strong magneto
- Production Technology
- Luna has its edges and corners rounded for an amiable feeling, and is equipped with a round headlight. These features, derived from the archetype of two wheeled motorcycles prevalent in Europe during the middle of the 20th century, are further complemented by an appropriate curve design, making the whole body look elegant, coherent, and fluid. Furthermore, the colorway of light blue and bright reveals a cross of retro and modern fashion, which caters to the aesthetic preferences of young groups.
- Design Challenge
- In terms of exterior design, it stands at the juxtaposition of retro and modern aesthetics, taking a strong departure from the essentially identical electric scooters on the market. For improved functionality, it is equipped with a rare earth strong magneto independently developed by Lv Ju, which is efficient in power conversion, lightweight and flexible in speed control, and further meets the needs of young groups for strong power.
- Research
- Through the thorough market research, the design team found that the electric scooters on the current market are often styled in a bold and ultramodern way, and remain weak in power. The status quo in the electric scooter sector fails to catch up with the growing popularity of retro fashion and the increasing demands for strong power and high performance. Consumers are thus turning to an electric scooter design that lets retro fashion meet functionality.
- Inspiration
- Inspired by the classic model of two wheeled motorcycles prevalent in Europe during the middle of the 20th century, the design team restored its details to the utmost to set a retro tone, and further took into account the aesthetic orientations of modern young groups. The result is Luna, an electric scooter redefining what is retro fashion.
- Project Duration
- The design and development of Luna started in Taizhou, Zhejiang, in May, 2022. It was introduced to the Chinese market in December, 2022.
- Operation Flow
- Instead of requiring a physical key in each ride, Luna can be unlocked and started via a digital key that supports both Bluetooth and NFC. Moreover, its responsive disc brake system can help the user stop on a dime very stably and within a short braking distance, thereby making each ride much safer and more comfortable.
