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Greyder V Packaging per scatola da scarpe by Musa Celik
Greyder V Packaging per scatola da scarpe by Musa Celik
Greyder V Packaging per scatola da scarpe by Musa Celik
Greyder V Packaging per scatola da scarpe by Musa Celik
Greyder V Packaging per scatola da scarpe by Musa Celik

Oro Packaging · 2020

Greyder V Packaging per scatola da scarpe

by Musa Celik

  • A' Design Award d'Oro 2020 in Packaging
  • CLIENT: Greyder
  • Estimated Number of Design Views: 38,869
  • Verification code E81F58F1E6 · Verify this award
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About Greyder V Packaging per scatola da scarpe

Greyder V è una scatola per scarpe progettata per trasportare e conservare le calzature senza l'uso di una borsa di plastica. Le maniglie integrate permettono di portare la scatola a mano dopo l'acquisto. Due comparti alloggiano le scarpe in una forma a V, che rende semplice l'operazione di apertura. La forma a V è ispirata al movimento della camminata, quando un piede supera l'altro. La scatola è realizzata in cartone mediante un procedimento di fresatura, e i materiali sono riciclabili e biodegradabili. La forma verticale e compatta consente inoltre di conservare la scatola come contenitore per un paio di riserva in ufficio.

About the A' Design Award d'Oro

Greyder V Packaging per scatola da scarpe ha vinto l'A' Design Award d'Oro, un riconoscimento immensamente prestigioso conferito a design di primissima qualità, meravigliosi e straordinari. I vincitori d'Oro sono creazioni estremamente innovative, visionarie e di un fascino abbagliante che riflettono il genio, la saggezza e l'abilità dei loro designer. Ci si aspetta che Greyder V Packaging per scatola da scarpe sia un'invenzione molto elogiata, all'avanguardia e monumentale che offre un valore senza precedenti. Questo design vincitore dell'A' Design Award d'Oro è un progetto spettacolare e rispettato che giova grandemente ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Greyder V Packaging per scatola da scarpe crea intensi sentimenti di desiderio, risveglia la passione, incoraggia la creatività e ci affascina.

Press Kit

Unique Properties
This package offers the consumer a simple solution to carry shoes. Classic shoe boxes need a plastic bag when transported. The handles in this design eliminate the need for plastic bags. Shoe storage compartments make it easy to unpack the shoes.
Dimensions & Packaging
Height: 290mm Width: 330mm Depth: 130mm
Tags
Shoe box, Creative shoe box, Package design, Shoe storage box
Production Technology
The package is produced by grinding method from carton. 100% recyclable and biodegradable materials have been used.
Design Challenge
The packages had to be produced a good workmanship from a material of quality since objective was to make the box to be kept by the consumer to use for a long time. Faced with 2 important challenges in this process.

1- Transportation of the packages from the package producer to the shoe producer.
2- Packages being covered with dust during the residence time in the storage of the shoe producer.
Research
Face-to-face interviews were held with 10 women working in the office. Questions were asked about buying, carrying and using shoes and the problems that this design could solve were identified:

1- Packaging the shoes with plastic bags in the sales points.
2- Standard shoe boxes being unable to meet the needs of people who keep a spare shoe in their offices.

Therefore, in order to solve these problems, a design has been made that offers both practical portability and creative storage.
Inspiration
As people walk, one foot heels on the other. This creates a "V" shape. This movement also inspired product packaging. When the package is opened, the shoes form a "V" shape, just like walking.
Project Duration
The project began in January 2017. It took 1 year to develop the design and it is been launched in Turkey in July 2018.
Operation Flow
Plastic bags were used for carrying shoe boxes before. The need for plastic bags for carrying, keeping and storing has been met with this design. This resulted in less plastic waste than before. Especially, we observed that businesswomen are keeping a spare shoe in their office. Due to the small space it takes, this package also became a frequently used furniture in means of storage.
Image Credits
All Images:

Photographer Mehtap Orgun, Greyder Box Photographs, 2019

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